80_FR_8850 80 FR 8817 - Tart Cherries Grown in the States of Michigan, et al.; Free and Restricted Percentages for the 2014-15 Crop Year for Tart Cherries

80 FR 8817 - Tart Cherries Grown in the States of Michigan, et al.; Free and Restricted Percentages for the 2014-15 Crop Year for Tart Cherries

DEPARTMENT OF AGRICULTURE
Agricultural Marketing Service

Federal Register Volume 80, Issue 33 (February 19, 2015)

Page Range8817-8821
FR Document2015-03406

This proposed rule would implement a recommendation from the Cherry Industry Administrative Board (Board) to establish free and restricted percentages for the 2014-15 crop year under the marketing order for tart cherries grown in the states of Michigan, New York, Pennsylvania, Oregon, Utah, Washington, and Wisconsin (order). The Board locally administers the marketing order and is comprised of producers and handlers of tart cherries operating within the production area. This action would establish the proportion of tart cherries from the 2014 crop which may be handled in commercial outlets at 80 percent free and 20 percent restricted. In addition, this action would increase the carry-out volume of fruit to 50 million pounds for this season. These percentages should stabilize marketing conditions by adjusting supply to meet market demand and help improve grower returns.

Federal Register, Volume 80 Issue 33 (Thursday, February 19, 2015)
[Federal Register Volume 80, Number 33 (Thursday, February 19, 2015)]
[Proposed Rules]
[Pages 8817-8821]
From the Federal Register Online  [www.thefederalregister.org]
[FR Doc No: 2015-03406]


========================================================================
Proposed Rules
                                                Federal Register
________________________________________________________________________

This section of the FEDERAL REGISTER contains notices to the public of 
the proposed issuance of rules and regulations. The purpose of these 
notices is to give interested persons an opportunity to participate in 
the rule making prior to the adoption of the final rules.

========================================================================


Federal Register / Vol. 80, No. 33 / Thursday, February 19, 2015 / 
Proposed Rules

[[Page 8817]]



DEPARTMENT OF AGRICULTURE

Agricultural Marketing Service

7 CFR Part 930

[Doc. No. AMS-FV-14-0077; FV14-930-2 PR]


Tart Cherries Grown in the States of Michigan, et al.; Free and 
Restricted Percentages for the 2014-15 Crop Year for Tart Cherries

AGENCY: Agricultural Marketing Service, USDA.

ACTION: Proposed rule.

-----------------------------------------------------------------------

SUMMARY: This proposed rule would implement a recommendation from the 
Cherry Industry Administrative Board (Board) to establish free and 
restricted percentages for the 2014-15 crop year under the marketing 
order for tart cherries grown in the states of Michigan, New York, 
Pennsylvania, Oregon, Utah, Washington, and Wisconsin (order). The 
Board locally administers the marketing order and is comprised of 
producers and handlers of tart cherries operating within the production 
area. This action would establish the proportion of tart cherries from 
the 2014 crop which may be handled in commercial outlets at 80 percent 
free and 20 percent restricted. In addition, this action would increase 
the carry-out volume of fruit to 50 million pounds for this season. 
These percentages should stabilize marketing conditions by adjusting 
supply to meet market demand and help improve grower returns.

DATES: Comments must be received by March 23, 2015.

ADDRESSES: Interested persons are invited to submit written comments 
concerning this proposal. Comments must be sent to the Docket Clerk, 
Marketing Order and Agreement Division, Fruit and Vegetable Program, 
AMS, USDA, 1400 Independence Avenue SW., STOP 0237, Washington, DC 
20250-0237; Fax: (202) 720-8938; or Internet: http://www.regulations.gov. All comments should reference the document number 
and the date and page number of this issue of the Federal Register and 
will be made available for public inspection in the Office of the 
Docket Clerk during regular business hours, or can be viewed at: http://www.regulations.gov. All comments submitted in response to this 
proposal will be included in the record and will be made available to 
the public. Please be advised that the identity of the individuals or 
entities submitting the comments will be made public on the internet at 
the address provided above.

FOR FURTHER INFORMATION CONTACT: Jennie M. Varela, Marketing 
Specialist, or Christian D. Nissen, Regional Director, Southeast 
Marketing Field Office, Marketing Order and Agreement Division, Fruit 
and Vegetable Program, AMS, USDA; Telephone: (863) 324-3375, Fax: (863) 
291-8614, or Email: [email protected] or 
[email protected].
    Small businesses may request information on complying with this 
regulation by contacting Jeffrey Smutny, Marketing Order and Agreement 
Division, Fruit and Vegetable Program, AMS, USDA, 1400 Independence 
Avenue SW., STOP 0237, Washington, DC 20250-0237; Telephone: (202) 720-
2491, Fax: (202) 720-8938, or Email: [email protected].

SUPPLEMENTARY INFORMATION: This proposal is issued under Marketing 
Agreement and Order No. 930, both as amended (7 CFR part 930), 
regulating the handling of tart cherries produced in the States of 
Michigan, New York, Pennsylvania, Oregon, Utah, Washington and 
Wisconsin, hereinafter referred to as the ``order.'' The order is 
effective under the Agricultural Marketing Agreement Act of 1937, as 
amended (7 U.S.C. 601-674), hereinafter referred to as the ``Act.''
    The Department of Agriculture (USDA) is issuing this proposed rule 
in conformance with Executive Orders 12866, 13563, and 13175.
    This proposal has been reviewed under Executive Order 12988, Civil 
Justice Reform. Under the order provisions now in effect, free and 
restricted percentages may be established for tart cherries handled 
during the crop year. This proposed rule would establish free and 
restricted percentages for tart cherries for the 2014-15 crop year, 
beginning July 1, 2014, through June 30, 2015.
    The Act provides that administrative proceedings must be exhausted 
before parties may file suit in court. Under section 608c(15)(A) of the 
Act, any handler subject to an order may file with USDA a petition 
stating that the order, any provision of the order, or any obligation 
imposed in connection with the order is not in accordance with law and 
request a modification of the order or to be exempted therefrom. A 
handler is afforded the opportunity for a hearing on the petition. 
After the hearing, USDA would rule on the petition. The Act provides 
that the district court of the United States in any district in which 
the handler is an inhabitant, or has his or her principal place of 
business, has jurisdiction to review USDA's ruling on the petition, 
provided an action is filed not later than 20 days after the date of 
the entry of the ruling.
    This proposed rule invites comments on the establishment of free 
and restricted percentages for the 2014-15 crop year. This action would 
establish the proportion of tart cherries from the 2014 crop which may 
be handled in commercial outlets at 80 percent free and 20 percent 
restricted. In addition, this action would increase the carry-out 
volume of fruit to 50 million pounds for calculation purposes for this 
season. This action should stabilize marketing conditions by adjusting 
supply to meet market demand and help improve grower returns. The 
change in carry-out was recommended by the Board at a meeting on June 
26, 2014, and the final percentages were recommended by the Board at a 
meeting on September 11, 2014.
    Section 930.51(a) of the order provides authority to regulate 
volume by designating free and restricted percentages for any tart 
cherries acquired by handlers in a given crop year. Section 930.50 
prescribes procedures for computing an optimum supply based on sales 
history and for calculating these free and restricted percentages. Free 
percentage volume may be shipped to any market, while restricted 
percentage volume must be held by handlers in a primary or secondary 
reserve, or be diverted or used for exempt purposes as prescribed in 
Sec. Sec.  930.159 and 930.162 of the regulations. These activities 
include, in part, the development of new products, sales into new 
markets, the

[[Page 8818]]

development of export markets, and charitable contributions.
    Under Sec.  930.52, only those districts with an annual average 
production of at least six million pounds are subject to regulation and 
any district producing a crop which is less than 50 percent of its 
annual average is exempt. The regulated districts for the 2014-2015 
crop year would be: District 1--Northern Michigan; District 2--Central 
Michigan; District 3--Southern Michigan; District 4--New York; District 
7--Utah; District 8--Washington; and District 9--Wisconsin. Districts 5 
and 6 (Oregon and Pennsylvania, respectively) would not be regulated 
for the 2014-15 season.
    Demand for tart cherries and tart cherry products tend to be 
relatively stable from year to year. Conversely, annual tart cherry 
production can vary greatly. In addition, tart cherries are processed 
and can be stored and carried over from crop year to crop year, further 
impacting supply. As a result, supply and demand for tart cherries are 
rarely in balance.
    Because demand for tart cherries is inelastic, total sales volume 
is not very responsive to changes in price. However, prices are very 
sensitive to changes in supply. As such, an oversupply of cherries 
would have a sharp negative effect on prices, driving down grower 
returns. The Board, aware of this economic relationship, focuses on 
using the volume control provisions in the order to balance supply and 
demand to stabilize industry returns.
    Pursuant to Sec.  930.50 of the order, the Board meets on or about 
July 1 to review sales data, inventory data, current crop forecasts and 
market conditions for the upcoming season and, if necessary, to 
recommend preliminary free and restricted percentages if anticipated 
supply would exceed demand. After harvest is complete, but no later 
than September 15, the Board meets again to update their calculations 
using actual production data, consider any necessary adjustments to the 
preliminary percentages, and determine if final free and restricted 
percentages should be recommended to the Secretary.
    The Board uses sales history, inventory, and production data to 
determine whether there is a surplus, and if so, how much volume should 
be restricted to maintain optimum supply. The optimum supply represents 
the desirable volume of tart cherries that should be available for sale 
in the coming crop year. Optimum supply is defined as the average free 
sales of the prior three years plus desirable carry-out inventory. 
Desirable carry-out is the amount of fruit needed by the industry to be 
carried into the succeeding crop year to meet marketing demand until 
the new crop is available. Desirable carry-out is set by the Board 
after considering market circumstances and needs. Section 930.50(a) 
specifies that desirable carry-out can range from zero to a maximum of 
20 million pounds, but also authorizes the Board to establish an 
alternative carry-out figure with the approval of the Secretary.
    After the Board determines optimum supply and desirable carry-out, 
it must examine the current year's available volume to determine 
whether there is an oversupply situation. Available volume includes 
carry-in inventory (any inventory available at the beginning of the 
season) along with that season's production. If production is greater 
than the optimum supply minus carry-in, the difference is considered 
surplus. This surplus tonnage is divided by the sum of production in 
the regulated districts to reach a restricted percentage. This 
percentage must be held in reserve or used for approved diversion 
activities, such as exports.
    The Board met on June 26, 2014, and computed an optimum supply of 
218 million pounds for the 2014-15 crop year using the average of free 
sales for the three previous seasons and a desirable carry-out of 20 
million pounds. The Board then subtracted the estimated carry-in of 81 
million pounds from the optimum supply to calculate the production 
needed from the 2014-15 crop to meet optimum supply. This number, 137 
million pounds, was subtracted from USDA's estimated 2014-15 production 
of 264 million pounds to calculate a surplus of 127 million pounds of 
tart cherries. The surplus minus the market growth factor was then 
divided by the expected production in the regulated districts (261 
million pounds) to reach a preliminary restricted percentage of 41 
percent for the 2014-15 crop year.
    In discussing the calculations, industry participants commented 
that a carry-out of 20 million pounds would not meet their needs at the 
end of the season before the new crop is available. To address that 
concern, the Board recommended increasing the desirable carry-out to 50 
million pounds for the 2014-2015 season. This change increased the 
optimum supply to 248 million pounds, reducing the surplus to 97 
million pounds.
    The Board also discussed whether the three-year average was an 
accurate estimate of supply needed for the coming season considering 
the substantial loss of supply in 2012 due to weather. Including the 
use of reserves, sales in 2012-13 reached only 123 million pounds, 
nearly 100 million pounds less than 2013-14 sales. Using data from 
earlier seasons, the Board agreed that 250 million pounds of free 
supply is needed in a typical season and voted to make an economic 
adjustment of 52 million pounds to reach that level.
    In addition, USDA's ``Guidelines for Fruit, Vegetable, and 
Specialty Crop Marketing Orders'' specify that 110 percent of recent 
years' sales should be made available to primary markets each season 
before recommendations for volume regulation are approved. This 
requirement is codified in Sec.  930.50(g) of the order, which 
specifies that in years when restricted percentages are established, 
the Board shall make available tonnage equivalent to an additional 10 
percent of the average sales of the prior three years for market 
expansion (market growth factor). The Board complied with this 
requirement by adding 20 million pounds (198 million times 10 percent, 
rounded) to the free supply.
    The economic adjustment and market growth factor further reduced 
the preliminary surplus to 25 million pounds. After these adjustments, 
the preliminary restricted percentage was recalculated as 10 percent 
(25 million pounds divided by 261 million pounds).
    The Board met again on September 11, 2014, to consider establishing 
final volume regulation percentages for the 2014-15 season. The final 
percentages are based on the Board's reported production figures and 
the supply and demand information available in September. The total 
production for the 2014-15 season was 297.7 million pounds, 34 million 
pounds above USDA's June estimate. In addition, growers diverted 0.2 
million pounds in the orchard, leaving 297.5 million pounds available 
to market. Using the actual production numbers, and accounting for the 
recommended increase in desirable carry-out and economic adjustment, as 
well as the market growth factor, the restricted percentage was 
recalculated.
    The Board subtracted the carry-in figure used in June of 81 million 
pounds from the optimum supply of 248 million pounds to determine 167 
million pounds of 2014-15 production would be necessary to reach 
optimum supply. The Board subtracted the 167 million pounds from the 
actual production of 298 million pounds, resulting in a surplus of 131 
million pounds of tart cherries. The surplus was then reduced by 
subtracting the economic adjustment of 52 million pounds and the market 
growth factor of 20 million pounds, resulting in an adjusted surplus of 
59 million pounds. The Board then divided this final surplus by the 
actual

[[Page 8819]]

production in the regulated districts (295 million pounds) to calculate 
a restricted percentage of 20 percent with a corresponding free 
percentage of 80 percent for the 2014-15 crop year, as outlined in the 
following table:

------------------------------------------------------------------------
                                                           Millions of
                                                             pounds
------------------------------------------------------------------------
Final Calculations:
     (1) Average sales of the prior three years.......               198
     (2) Plus desirable carry-out.....................                50
     (3) Optimum supply calculated by the Board.......               248
     (4) Carry-in as of July 1, 2014..................                81
     (5) Adjusted optimum supply (item 3 minus item 4)               167
     (6) Board reported production....................               298
     (7) Surplus (item 6 minus item 5)................               131
     (8) Total economic adjustments...................                52
     (9) Market growth factor.........................                20
    (10) Adjusted Surplus (item 7 minus items 8 and 9)                59
    (11) Crop estimate for regulated districts........               295
------------------------------------------------------------------------
Final Percentages:                                           Percent
                                                       -----------------
    Restricted (item 10 divided by item 11 x 100).....                20
    Free (100 minus restricted percentage)............                80
------------------------------------------------------------------------

    The primary purpose of setting restricted percentages is an attempt 
to bring supply and demand into balance. If the primary market is 
oversupplied with cherries, grower prices decline substantially. 
Restricted percentages have benefited grower returns and helped 
stabilize the market as compared to those seasons prior to the 
implementation of the order. The Board believes the available 
information indicates that a restricted percentage should be 
established for the 2014-15 crop year to avoid oversupplying the market 
with tart cherries. Consequently, based on its discussion of this issue 
and the result of the above calculations, the Board recommended final 
percentages of 80 percent free and 20 percent restricted by a vote of 
16 in favor and 2 against.
    Of the two Board members who opposed the recommendation, one stated 
that the industry should focus on sales rather than restriction and the 
other expressed concerns that some segments would be more impacted by 
the restriction than others.
    Regarding maximizing sales, one member noted that even storm-
damaged fruit had been bought for processing, signaling that the 
processors still needed fruit toward the end of harvest. Other members, 
however, noted the extra sales some farmers experienced may have simply 
been due to gaps left by the areas that had damage, which reduced the 
amount of fruit available to fully supply their processors. 
Additionally, the economic adjustment and market growth factor included 
in the recommended restriction would make additional fruit available 
for sales.
    A member also noted that some processors, such as those making pie 
filling, are not likely to purchase excess fruit and would have to 
restrict their sales. Another believed this level of restriction would 
signal to the ingredient market that processed fruit may be hard to 
obtain. However, others stated that a preliminary restriction was 
announced before harvest and all processors, regardless of product 
segment, are familiar with the process. Also, though the restricted 
percentage has increased since the preliminary announcement in June, 
the total volume of fruit available to the market remains unchanged.
    Finally, there were also some comments regarding incorporating 
sales of imported fruit into the demand considerations and that rigid 
interpretation of the supply formula does not allow the Board to react 
to the current market conditions. As the order does not provide for 
reporting processing of imported fruit or regulating such fruit, there 
are no reliable data on the issue. Others noted that with the increased 
recommended carry-out, the market growth factor, and adjustment to the 
demand calculations, the Board has taken steps toward making enough 
fruit available to continue current growth and have fruit in reserve in 
case of another crop disaster.
    After reviewing the available data, and considering the concerns 
expressed, the Board determined that a 20 percent restriction with a 
carry-out volume of 50 million pounds would meet sales needs and 
establish some reserves without oversupplying the market. Thus, the 
Board recommended establishing final percentages of 80 percent free and 
20 percent restricted.

Initial Regulatory Flexibility Analysis

    Pursuant to requirements set forth in the Regulatory Flexibility 
Act (RFA) (5 U.S.C. 601-612), the Agricultural Marketing Service (AMS) 
has considered the economic impact of this action on small entities. 
Accordingly, AMS has prepared this initial regulatory flexibility 
analysis.
    The purpose of the RFA is to fit regulatory actions to the scale of 
businesses subject to such actions in order that small businesses will 
not be unduly or disproportionately burdened. Marketing orders issued 
pursuant to the Act, and rules issued thereunder, are unique in that 
they are brought about through group action of essentially small 
entities acting on their own behalf.
    There are approximately 600 producers of tart cherries in the 
regulated area and approximately 40 handlers of tart cherries who are 
subject to regulation under the order. Small agricultural producers are 
defined by the Small Business Administration (SBA) as those having 
annual receipts of less than $750,000 and small agricultural service 
firms have been defined as those having annual receipts of less than 
$7,000,000 (13 CFR 121.201).
    According to the National Agricultural Statistics Service (NASS) 
and Board data, the average annual grower price for tart cherries 
during the 2013-14 season was $0.35 per pound, and total shipments were 
around 289 million pounds. Therefore, average receipts for tart cherry 
producers were around $168,800, well below the SBA threshold for small 
producers. In 2014, The Food Institute estimated an f.o.b. price of 
$0.96 per pound for frozen tart

[[Page 8820]]

cherries, which make up the majority of processed tart cherries. Using 
this data, average annual handler receipts were about $6.9 million, 
which is also below the SBA threshold for small agricultural service 
firms. Assuming a normal distribution, the majority of producers and 
handlers of tart cherries may be classified as small entities.
    The tart cherry industry in the United States is characterized by 
wide annual fluctuations in production. According to NASS, tart cherry 
production in 2011 was 232 million pounds, 85 million pounds in 2012, 
and in 2013, production was 294 million pounds. Because of these 
fluctuations, the supply and demand for tart cherries are rarely equal.
    Demand for tart cherries is inelastic, meaning changes in price 
have a minimal effect on total sales volume. However, prices are very 
sensitive to changes in supply, and grower prices vary widely in 
response to the large swings in annual supply, with prices ranging from 
a low of 7.3 cents in 1987 to a high of 46.4 cents in 1991.
    Because of this relationship between supply and price, 
oversupplying the market with tart cherries would have a sharp negative 
effect on prices, driving down grower returns. The Board, aware of this 
economic relationship, focuses on using the volume control authority in 
the order in an effort to balance supply and demand in order to 
stabilize industry returns. This authority allows the industry to set 
free and restricted percentages as a way to bring supply and demand 
into balance. Free percentage cherries can be marketed by handlers to 
any outlet, while restricted percentage volume must be held by handlers 
in reserve, diverted or used for exempted purposes.
    This proposal would establish free and restricted percentages using 
an increased carry-out volume of 50 million pounds for the 2014-15 crop 
year under the order for tart cherries. This action would control the 
supply of tart cherries by establishing percentages of 80 percent free 
and 20 percent restricted for the 2014-15 crop year. These percentages 
should stabilize marketing conditions by adjusting supply to meet 
market demand and help improve grower returns. The action would 
regulate tart cherries handled in Michigan, New York, Utah, Washington, 
and Wisconsin. The authority for this action is provided for in 
Sec. Sec.  930.51(a) and 930.52 of the order. The Board recommended 
this action at a meeting on September 11, 2014.
    This action would result in some fruit being diverted from the 
primary domestic markets. However, as mentioned earlier, the USDA's 
``Guidelines for Fruit, Vegetable, and Specialty Crop Marketing 
Orders'' specify that 110 percent of recent years' sales should be made 
available to primary markets each season before recommendations for 
volume regulation are approved. The quantity that would be available 
under this rule is greater than 110 percent of the quantity shipped in 
the prior three years.
    In addition, there are secondary uses available for restricted 
fruit, including the development of new products, sales into new 
markets, the development of export markets, and being placed in 
reserve. While these alternatives may provide different levels of 
return than the sales to primary markets, they play an important role 
for the industry. The areas of new products, new markets, and the 
development of export markets utilize restricted fruit to develop and 
expand the markets for tart cherries. In 2011-12, the last season there 
was a restriction, these activities accounted for more 39 million 
pounds in sales, 14 million of which were exports.
    Placing tart cherries into reserves is also a key part of balancing 
supply and demand. Although the industry must bear the handling and 
storage costs for fruit in reserve, reserves stored in large crop years 
are used to supplement supplies in short crop years. The reserves allow 
the industry to mitigate the impact of oversupply in large crop years, 
while allowing the industry to maintain and supply markets in years 
where production falls below demand. Further, storage and handling 
costs are more than offset by the increase in price when moving from a 
large crop to a short crop year.
    In addition, the Board recommended an increased carry-out of 50 
million pounds and made a demand adjustment of 52 million pounds in 
order to make the regulation less restrictive. Even with the 
recommended restriction, over 300 million pounds of fruit would be 
available to the domestic market. Consequently, it is not anticipated 
that this action would unduly burden growers or handlers.
    While this action could result in some additional costs to the 
industry, these costs are more than outweighed by the benefits. The 
purpose of setting restricted percentages is to attempt to bring supply 
and demand into balance. If the primary market (domestic) is 
oversupplied with cherries, grower prices decline substantially. 
Without volume control, the primary market would likely be 
oversupplied, resulting in lower grower prices.
    The three districts in Michigan, along with the districts in New 
York, Utah, Washington, and Wisconsin are the restricted areas for this 
crop year with a combined total production of 295 million pounds. A 20 
percent restriction means 236 million pounds would be available to be 
shipped to primary markets from these five states. The 236 million 
pounds from the restricted districts, nearly 3 million pounds from the 
unrestricted districts (Oregon and Pennsylvania), and the 81 million 
pound carry-in inventory would make a total of 320 million pounds 
available as free tonnage for the primary markets. In comparison, the 
12 percent restriction in 2011-2012 made just under 262 million pounds 
available.
    Prior to the implementation of the order, grower price often did 
not come close to covering the cost of production. The most recent 
costs of production determined by representatives of Michigan State 
University are an estimated $0.33 per pound. To assess the impact that 
volume control has on the prices growers receive for their product, an 
econometric model has been developed. Based on the model, the use of 
volume control would have a positive impact on grower returns for this 
crop year. With volume control, grower prices are estimated to be 
approximately $0.03 per pound higher than without restrictions.
    In addition, absent volume control, the industry could start to 
build large amounts of unwanted inventories. These inventories would 
have a depressing effect on grower prices. The econometric model shows 
for every 1 million-pound increase in carry-in inventories, a decrease 
in grower prices of $0.0037 per pound occurs.
    Retail demand is assumed to be highly inelastic, which indicates 
that changes in price do not result in significant changes in the 
quantity demanded. Consumer prices largely do not reflect fluctuations 
in cherry supplies. Therefore, this action should have little or no 
effect on consumer prices and should not result in a reduction in 
retail sales.
    The free and restricted percentages established by this rule would 
provide the market with optimum supply and apply uniformly to all 
regulated handlers in the industry, regardless of size. As the 
restriction represents a percentage of a handler's volume, the costs, 
when applicable, are proportionate and should not place an extra burden 
on small entities as compared to large entities.
    The stabilizing effects of this action would benefit all handlers 
by helping them maintain and expand markets, despite seasonal supply 
fluctuations. Likewise, price stability positively

[[Page 8821]]

impacts all growers and handlers by allowing them to better anticipate 
the revenues their tart cherries would generate. Growers and handlers, 
regardless of size, would benefit from the stabilizing effects of this 
restriction. In addition, the increased carry-out should provide 
processors enough supply to meet market needs going into the next 
season.
    The Board considered some alternatives in its preliminary 
restriction discussions that affected this recommended action. The 
first alternative concerned the average sales in estimating demand for 
the coming season, and the second alternative regarded the recommended 
carry-out figure.
    Regarding demand, the Board began with the actual sales average of 
198 million pounds. There was concern, however that this value, which 
incorporated the weather-related crop failure of 2012, would result in 
an over-restrictive calculation. After considering options in the range 
of 24 to 52 million pounds, the Board determined that an adjustment of 
52 million pounds, to reach an average demand of 250 million pounds, 
was most appropriate for the industry. Thus the other alternatives were 
rejected and the Board recommended the 52 million pound economic 
adjustment.
    Regarding the carry-out value, the Board considered keeping this 
value at the order's 20 million pound maximum. However, many noted that 
the industry now regularly carries over more volume than in the past to 
keep its expanded product lines supplied at the end of the season. One 
member noted that even at the end of the disaster season, there were 17 
million pounds carried out. Another noted that the 81 million pound 
carry-in this season was seen as burdensome. Others were concerned that 
in addition to the previous adjustment, too high of a carry-out figure 
might discourage using reserves to protect the industry from another 
disaster. The Board considered 60 million pounds and 30 million pounds, 
but these were considered respectively too large and too restrictive 
and thus were rejected. The Board then reached a consensus and 
recommended the Secretary increase the maximum carry-out to 50 million 
pounds for the 2014-2015 season alone.
    In accordance with the Paperwork Reduction Act of 1995 (44 U.S.C. 
Chapter 35), the order's information collection requirements have been 
previously approved by the Office of Management and Budget (OMB) and 
assigned OMB No. 0581-0177, Tart Cherries Grown in the States of MI, 
NY, PA, OR, UT, WA, and WI. No changes in those requirements as a 
result of this action are necessary. Should any changes become 
necessary, they would be submitted to OMB for approval.
    This action would not impose any additional reporting or 
recordkeeping requirements on either small or large tart cherry 
handlers. As with all Federal marketing order programs, reports and 
forms are periodically reviewed to reduce information requirements and 
duplication by industry and public sector agencies.
    AMS is committed to complying with the E-Government Act, to promote 
the use of the internet and other information technologies to provide 
increased opportunities for citizen access to Government information 
and services, and for other purposes.
    USDA has not identified any relevant Federal rules that duplicate, 
overlap or conflict with this proposed rule.
    In addition, the Board's meeting was widely publicized throughout 
the tart cherry industry and all interested persons were invited to 
attend the meeting and participate in Board deliberations on all 
issues. Like all Board meetings, the June 26, 2014, and September 11, 
2014, meetings were public meetings and all entities, both large and 
small, were able to express views on this issue. Finally, interested 
persons are invited to submit comments on this proposed rule, including 
the regulatory and informational impacts of this action on small 
businesses.
    A small business guide on complying with fruit, vegetable, and 
specialty crop marketing agreements and orders may be viewed at: http://www.ams.usda.gov/MarketingOrdersSmallBusinessGuide. Any questions 
about the compliance guide should be sent to Jeffrey Smutny at the 
previously mentioned address in the FOR FURTHER INFORMATION CONTACT 
section.
    A 30-day comment period is provided to allow interested persons to 
respond to this proposal. Thirty days is deemed appropriate because 
this proposed rule would need to be in place as soon as possible since 
handlers are already shipping tart cherries from the 2014-15 crop. All 
written comments timely received will be considered before a final 
determination is made on this matter.

List of Subjects in 7 CFR Part 930

    Marketing agreements, Reporting and recordkeeping requirements, 
Tart cherries.

    For the reasons set forth in the preamble, 7 CFR part 930 is 
proposed to be amended as follows:

PART 930--TART CHERRIES GROWN IN THE STATES OF MICHIGAN, NEW YORK, 
PENNSYLVANIA, OREGON, UTAH, WASHINGTON, AND WISCONSIN

0
1. The authority citation for 7 CFR part 930 continues to read as 
follows:

    Authority: 7 U.S.C. 601-674.

0
2. Section 930.151 is added to read as follows:


Sec.  930.151  Desirable carry-out inventory

    For the crop year beginning on July 1, 2014, the desirable carry-
out inventory, for the purposes of determining an optimum supply 
volume, will be 50 million pounds.
0
3. Section 930.256 is added to read as follows:


Sec.  930.256  Free and restricted percentages for the 2014-15 crop 
year.

    The percentages for tart cherries handled by handlers during the 
crop year beginning on July 1, 2014, which shall be free and 
restricted, respectively, are designated as follows: Free percentage, 
80 percent and restricted percentage, 20 percent.

    Dated: February 11, 2015.
Rex A. Barnes,
Associate Administrator, Agricultural Marketing Service.
[FR Doc. 2015-03406 Filed 2-18-15; 8:45 am]
BILLING CODE P



                                                                                                                                                                                                       8817

                                                      Proposed Rules                                                                                                Federal Register
                                                                                                                                                                    Vol. 80, No. 33

                                                                                                                                                                    Thursday, February 19, 2015



                                                      This section of the FEDERAL REGISTER                    document number and the date and                         The Act provides that administrative
                                                      contains notices to the public of the proposed          page number of this issue of the Federal              proceedings must be exhausted before
                                                      issuance of rules and regulations. The                  Register and will be made available for               parties may file suit in court. Under
                                                      purpose of these notices is to give interested          public inspection in the Office of the                section 608c(15)(A) of the Act, any
                                                      persons an opportunity to participate in the            Docket Clerk during regular business                  handler subject to an order may file
                                                      rule making prior to the adoption of the final
                                                      rules.
                                                                                                              hours, or can be viewed at: http://                   with USDA a petition stating that the
                                                                                                              www.regulations.gov. All comments                     order, any provision of the order, or any
                                                                                                              submitted in response to this proposal                obligation imposed in connection with
                                                      DEPARTMENT OF AGRICULTURE                               will be included in the record and will               the order is not in accordance with law
                                                                                                              be made available to the public. Please               and request a modification of the order
                                                      Agricultural Marketing Service                          be advised that the identity of the                   or to be exempted therefrom. A handler
                                                                                                              individuals or entities submitting the                is afforded the opportunity for a hearing
                                                      7 CFR Part 930                                          comments will be made public on the                   on the petition. After the hearing, USDA
                                                      [Doc. No. AMS–FV–14–0077; FV14–930–2
                                                                                                              internet at the address provided above.               would rule on the petition. The Act
                                                      PR]                                                     FOR FURTHER INFORMATION CONTACT:                      provides that the district court of the
                                                                                                              Jennie M. Varela, Marketing Specialist,               United States in any district in which
                                                      Tart Cherries Grown in the States of                    or Christian D. Nissen, Regional                      the handler is an inhabitant, or has his
                                                      Michigan, et al.; Free and Restricted                   Director, Southeast Marketing Field                   or her principal place of business, has
                                                      Percentages for the 2014–15 Crop Year                   Office, Marketing Order and Agreement                 jurisdiction to review USDA’s ruling on
                                                      for Tart Cherries                                       Division, Fruit and Vegetable Program,                the petition, provided an action is filed
                                                                                                              AMS, USDA; Telephone: (863) 324–                      not later than 20 days after the date of
                                                      AGENCY:  Agricultural Marketing Service,                3375, Fax: (863) 291–8614, or Email:                  the entry of the ruling.
                                                      USDA.                                                   Jennie.Varela@ams.usda.gov or
                                                      ACTION: Proposed rule.
                                                                                                                                                                       This proposed rule invites comments
                                                                                                              Christian.Nissen@ams.usda.gov.                        on the establishment of free and
                                                                                                                 Small businesses may request
                                                      SUMMARY:   This proposed rule would                                                                           restricted percentages for the 2014–15
                                                                                                              information on complying with this
                                                      implement a recommendation from the                                                                           crop year. This action would establish
                                                                                                              regulation by contacting Jeffrey Smutny,
                                                      Cherry Industry Administrative Board                                                                          the proportion of tart cherries from the
                                                                                                              Marketing Order and Agreement
                                                      (Board) to establish free and restricted                                                                      2014 crop which may be handled in
                                                                                                              Division, Fruit and Vegetable Program,
                                                      percentages for the 2014–15 crop year                                                                         commercial outlets at 80 percent free
                                                                                                              AMS, USDA, 1400 Independence
                                                      under the marketing order for tart                      Avenue SW., STOP 0237, Washington,                    and 20 percent restricted. In addition,
                                                      cherries grown in the states of Michigan,               DC 20250–0237; Telephone: (202) 720–                  this action would increase the carry-out
                                                      New York, Pennsylvania, Oregon, Utah,                   2491, Fax: (202) 720–8938, or Email:                  volume of fruit to 50 million pounds for
                                                      Washington, and Wisconsin (order). The                  Jeffrey.Smutney@ams.usda.gov.                         calculation purposes for this season.
                                                      Board locally administers the marketing                                                                       This action should stabilize marketing
                                                                                                              SUPPLEMENTARY INFORMATION: This
                                                      order and is comprised of producers and                                                                       conditions by adjusting supply to meet
                                                                                                              proposal is issued under Marketing
                                                      handlers of tart cherries operating                                                                           market demand and help improve
                                                                                                              Agreement and Order No. 930, both as
                                                      within the production area. This action                                                                       grower returns. The change in carry-out
                                                                                                              amended (7 CFR part 930), regulating
                                                      would establish the proportion of tart                                                                        was recommended by the Board at a
                                                                                                              the handling of tart cherries produced in
                                                      cherries from the 2014 crop which may                                                                         meeting on June 26, 2014, and the final
                                                                                                              the States of Michigan, New York,
                                                      be handled in commercial outlets at 80                                                                        percentages were recommended by the
                                                                                                              Pennsylvania, Oregon, Utah,
                                                      percent free and 20 percent restricted. In                                                                    Board at a meeting on September 11,
                                                                                                              Washington and Wisconsin, hereinafter
                                                      addition, this action would increase the                                                                      2014.
                                                                                                              referred to as the ‘‘order.’’ The order is
                                                      carry-out volume of fruit to 50 million                                                                          Section 930.51(a) of the order
                                                                                                              effective under the Agricultural
                                                      pounds for this season. These                                                                                 provides authority to regulate volume
                                                                                                              Marketing Agreement Act of 1937, as
                                                      percentages should stabilize marketing                                                                        by designating free and restricted
                                                                                                              amended (7 U.S.C. 601–674), hereinafter
                                                      conditions by adjusting supply to meet                                                                        percentages for any tart cherries
                                                                                                              referred to as the ‘‘Act.’’
                                                      market demand and help improve                                                                                acquired by handlers in a given crop
                                                                                                                 The Department of Agriculture
                                                      grower returns.                                                                                               year. Section 930.50 prescribes
                                                                                                              (USDA) is issuing this proposed rule in
                                                      DATES: Comments must be received by                     conformance with Executive Orders                     procedures for computing an optimum
                                                      March 23, 2015.                                         12866, 13563, and 13175.                              supply based on sales history and for
                                                      ADDRESSES: Interested persons are                          This proposal has been reviewed                    calculating these free and restricted
                                                      invited to submit written comments                      under Executive Order 12988, Civil                    percentages. Free percentage volume
asabaliauskas on DSK5VPTVN1PROD with PROPOSALS




                                                      concerning this proposal. Comments                      Justice Reform. Under the order                       may be shipped to any market, while
                                                      must be sent to the Docket Clerk,                       provisions now in effect, free and                    restricted percentage volume must be
                                                      Marketing Order and Agreement                           restricted percentages may be                         held by handlers in a primary or
                                                      Division, Fruit and Vegetable Program,                  established for tart cherries handled                 secondary reserve, or be diverted or
                                                      AMS, USDA, 1400 Independence                            during the crop year. This proposed rule              used for exempt purposes as prescribed
                                                      Avenue SW., STOP 0237, Washington,                      would establish free and restricted                   in §§ 930.159 and 930.162 of the
                                                      DC 20250–0237; Fax: (202) 720–8938; or                  percentages for tart cherries for the                 regulations. These activities include, in
                                                      Internet: http://www.regulations.gov. All               2014–15 crop year, beginning July 1,                  part, the development of new products,
                                                      comments should reference the                           2014, through June 30, 2015.                          sales into new markets, the


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                                                      8818                  Federal Register / Vol. 80, No. 33 / Thursday, February 19, 2015 / Proposed Rules

                                                      development of export markets, and                      year to meet marketing demand until                   pounds less than 2013–14 sales. Using
                                                      charitable contributions.                               the new crop is available. Desirable                  data from earlier seasons, the Board
                                                        Under § 930.52, only those districts                  carry-out is set by the Board after                   agreed that 250 million pounds of free
                                                      with an annual average production of at                 considering market circumstances and                  supply is needed in a typical season and
                                                      least six million pounds are subject to                 needs. Section 930.50(a) specifies that               voted to make an economic adjustment
                                                      regulation and any district producing a                 desirable carry-out can range from zero               of 52 million pounds to reach that level.
                                                      crop which is less than 50 percent of its               to a maximum of 20 million pounds, but                   In addition, USDA’s ‘‘Guidelines for
                                                      annual average is exempt. The regulated                 also authorizes the Board to establish an             Fruit, Vegetable, and Specialty Crop
                                                      districts for the 2014–2015 crop year                   alternative carry-out figure with the                 Marketing Orders’’ specify that 110
                                                      would be: District 1—Northern                           approval of the Secretary.                            percent of recent years’ sales should be
                                                      Michigan; District 2—Central Michigan;                     After the Board determines optimum                 made available to primary markets each
                                                      District 3—Southern Michigan; District                  supply and desirable carry-out, it must               season before recommendations for
                                                      4—New York; District 7—Utah; District                   examine the current year’s available                  volume regulation are approved. This
                                                      8—Washington; and District 9—                           volume to determine whether there is an               requirement is codified in § 930.50(g) of
                                                      Wisconsin. Districts 5 and 6 (Oregon                    oversupply situation. Available volume                the order, which specifies that in years
                                                      and Pennsylvania, respectively) would                   includes carry-in inventory (any                      when restricted percentages are
                                                      not be regulated for the 2014–15 season.                inventory available at the beginning of               established, the Board shall make
                                                        Demand for tart cherries and tart                     the season) along with that season’s                  available tonnage equivalent to an
                                                      cherry products tend to be relatively                   production. If production is greater than             additional 10 percent of the average
                                                      stable from year to year. Conversely,                   the optimum supply minus carry-in, the                sales of the prior three years for market
                                                      annual tart cherry production can vary                  difference is considered surplus. This                expansion (market growth factor). The
                                                      greatly. In addition, tart cherries are                 surplus tonnage is divided by the sum                 Board complied with this requirement
                                                      processed and can be stored and carried                 of production in the regulated districts              by adding 20 million pounds (198
                                                      over from crop year to crop year, further               to reach a restricted percentage. This                million times 10 percent, rounded) to
                                                      impacting supply. As a result, supply                   percentage must be held in reserve or                 the free supply.
                                                      and demand for tart cherries are rarely                 used for approved diversion activities,                  The economic adjustment and market
                                                      in balance.                                             such as exports.                                      growth factor further reduced the
                                                        Because demand for tart cherries is                      The Board met on June 26, 2014, and                preliminary surplus to 25 million
                                                      inelastic, total sales volume is not very               computed an optimum supply of 218                     pounds. After these adjustments, the
                                                      responsive to changes in price.                         million pounds for the 2014–15 crop                   preliminary restricted percentage was
                                                      However, prices are very sensitive to                   year using the average of free sales for              recalculated as 10 percent (25 million
                                                      changes in supply. As such, an                          the three previous seasons and a                      pounds divided by 261 million pounds).
                                                      oversupply of cherries would have a                     desirable carry-out of 20 million                        The Board met again on September
                                                      sharp negative effect on prices, driving                pounds. The Board then subtracted the                 11, 2014, to consider establishing final
                                                      down grower returns. The Board, aware                   estimated carry-in of 81 million pounds               volume regulation percentages for the
                                                      of this economic relationship, focuses                  from the optimum supply to calculate                  2014–15 season. The final percentages
                                                      on using the volume control provisions                  the production needed from the 2014–                  are based on the Board’s reported
                                                      in the order to balance supply and                      15 crop to meet optimum supply. This                  production figures and the supply and
                                                      demand to stabilize industry returns.                   number, 137 million pounds, was                       demand information available in
                                                        Pursuant to § 930.50 of the order, the                subtracted from USDA’s estimated                      September. The total production for the
                                                      Board meets on or about July 1 to review                2014–15 production of 264 million                     2014–15 season was 297.7 million
                                                      sales data, inventory data, current crop                pounds to calculate a surplus of 127                  pounds, 34 million pounds above
                                                      forecasts and market conditions for the                 million pounds of tart cherries. The                  USDA’s June estimate. In addition,
                                                      upcoming season and, if necessary, to                   surplus minus the market growth factor                growers diverted 0.2 million pounds in
                                                      recommend preliminary free and                          was then divided by the expected                      the orchard, leaving 297.5 million
                                                      restricted percentages if anticipated                   production in the regulated districts                 pounds available to market. Using the
                                                      supply would exceed demand. After                       (261 million pounds) to reach a                       actual production numbers, and
                                                      harvest is complete, but no later than                  preliminary restricted percentage of 41               accounting for the recommended
                                                      September 15, the Board meets again to                  percent for the 2014–15 crop year.                    increase in desirable carry-out and
                                                      update their calculations using actual                     In discussing the calculations,                    economic adjustment, as well as the
                                                      production data, consider any necessary                 industry participants commented that a                market growth factor, the restricted
                                                      adjustments to the preliminary                          carry-out of 20 million pounds would                  percentage was recalculated.
                                                      percentages, and determine if final free                not meet their needs at the end of the                   The Board subtracted the carry-in
                                                      and restricted percentages should be                    season before the new crop is available.              figure used in June of 81 million pounds
                                                      recommended to the Secretary.                           To address that concern, the Board                    from the optimum supply of 248 million
                                                        The Board uses sales history,                         recommended increasing the desirable                  pounds to determine 167 million
                                                      inventory, and production data to                       carry-out to 50 million pounds for the                pounds of 2014–15 production would
                                                      determine whether there is a surplus,                   2014–2015 season. This change                         be necessary to reach optimum supply.
                                                      and if so, how much volume should be                    increased the optimum supply to 248                   The Board subtracted the 167 million
                                                      restricted to maintain optimum supply.                  million pounds, reducing the surplus to               pounds from the actual production of
asabaliauskas on DSK5VPTVN1PROD with PROPOSALS




                                                      The optimum supply represents the                       97 million pounds.                                    298 million pounds, resulting in a
                                                      desirable volume of tart cherries that                     The Board also discussed whether the               surplus of 131 million pounds of tart
                                                      should be available for sale in the                     three-year average was an accurate                    cherries. The surplus was then reduced
                                                      coming crop year. Optimum supply is                     estimate of supply needed for the                     by subtracting the economic adjustment
                                                      defined as the average free sales of the                coming season considering the                         of 52 million pounds and the market
                                                      prior three years plus desirable carry-                 substantial loss of supply in 2012 due                growth factor of 20 million pounds,
                                                      out inventory. Desirable carry-out is the               to weather. Including the use of                      resulting in an adjusted surplus of 59
                                                      amount of fruit needed by the industry                  reserves, sales in 2012–13 reached only               million pounds. The Board then divided
                                                      to be carried into the succeeding crop                  123 million pounds, nearly 100 million                this final surplus by the actual


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                                                                                  Federal Register / Vol. 80, No. 33 / Thursday, February 19, 2015 / Proposed Rules                                                                                     8819

                                                      production in the regulated districts                                   restricted percentage of 20 percent with                                percent for the 2014–15 crop year, as
                                                      (295 million pounds) to calculate a                                     a corresponding free percentage of 80                                   outlined in the following table:

                                                                                                                                                                                                                                                 Millions of
                                                                                                                                                                                                                                                  pounds

                                                      Final Calculations:
                                                            (1) Average sales of the prior three years .............................................................................................................................                           198
                                                            (2) Plus desirable carry-out ....................................................................................................................................................                   50
                                                            (3) Optimum supply calculated by the Board .........................................................................................................................                               248
                                                            (4) Carry-in as of July 1, 2014 ...............................................................................................................................................                     81
                                                            (5) Adjusted optimum supply (item 3 minus item 4) ..............................................................................................................                                   167
                                                            (6) Board reported production ................................................................................................................................................                     298
                                                            (7) Surplus (item 6 minus item 5) ..........................................................................................................................................                       131
                                                            (8) Total economic adjustments .............................................................................................................................................                        52
                                                            (9) Market growth factor .........................................................................................................................................................                  20
                                                          (10) Adjusted Surplus (item 7 minus items 8 and 9) ...............................................................................................................                                    59
                                                          (11) Crop estimate for regulated districts .................................................................................................................................                         295

                                                      Final Percentages:                                                                                                                                                                          Percent

                                                            Restricted (item 10 divided by item 11 × 100) .........................................................................................................................                            20
                                                            Free (100 minus restricted percentage) ...................................................................................................................................                         80



                                                         The primary purpose of setting                                       filling, are not likely to purchase excess                              Initial Regulatory Flexibility Analysis
                                                      restricted percentages is an attempt to                                 fruit and would have to restrict their                                     Pursuant to requirements set forth in
                                                      bring supply and demand into balance.                                   sales. Another believed this level of                                   the Regulatory Flexibility Act (RFA) (5
                                                      If the primary market is oversupplied                                   restriction would signal to the                                         U.S.C. 601–612), the Agricultural
                                                      with cherries, grower prices decline                                    ingredient market that processed fruit                                  Marketing Service (AMS) has
                                                      substantially. Restricted percentages                                   may be hard to obtain. However, others                                  considered the economic impact of this
                                                      have benefited grower returns and                                       stated that a preliminary restriction was                               action on small entities. Accordingly,
                                                      helped stabilize the market as compared                                 announced before harvest and all                                        AMS has prepared this initial regulatory
                                                      to those seasons prior to the                                           processors, regardless of product                                       flexibility analysis.
                                                      implementation of the order. The Board                                  segment, are familiar with the process.                                    The purpose of the RFA is to fit
                                                      believes the available information                                      Also, though the restricted percentage                                  regulatory actions to the scale of
                                                      indicates that a restricted percentage                                  has increased since the preliminary                                     businesses subject to such actions in
                                                      should be established for the 2014–15                                   announcement in June, the total volume                                  order that small businesses will not be
                                                      crop year to avoid oversupplying the                                    of fruit available to the market remains                                unduly or disproportionately burdened.
                                                      market with tart cherries. Consequently,                                unchanged.                                                              Marketing orders issued pursuant to the
                                                      based on its discussion of this issue and                                                                                                       Act, and rules issued thereunder, are
                                                      the result of the above calculations, the                                  Finally, there were also some
                                                                                                                              comments regarding incorporating sales                                  unique in that they are brought about
                                                      Board recommended final percentages                                                                                                             through group action of essentially
                                                      of 80 percent free and 20 percent                                       of imported fruit into the demand
                                                                                                                              considerations and that rigid                                           small entities acting on their own
                                                      restricted by a vote of 16 in favor and                                                                                                         behalf.
                                                      2 against.                                                              interpretation of the supply formula
                                                                                                                              does not allow the Board to react to the                                   There are approximately 600
                                                         Of the two Board members who                                                                                                                 producers of tart cherries in the
                                                      opposed the recommendation, one                                         current market conditions. As the order
                                                                                                                              does not provide for reporting                                          regulated area and approximately 40
                                                      stated that the industry should focus on                                                                                                        handlers of tart cherries who are subject
                                                      sales rather than restriction and the                                   processing of imported fruit or
                                                                                                                                                                                                      to regulation under the order. Small
                                                      other expressed concerns that some                                      regulating such fruit, there are no
                                                                                                                                                                                                      agricultural producers are defined by
                                                      segments would be more impacted by                                      reliable data on the issue. Others noted
                                                                                                                                                                                                      the Small Business Administration
                                                      the restriction than others.                                            that with the increased recommended
                                                                                                                                                                                                      (SBA) as those having annual receipts of
                                                         Regarding maximizing sales, one                                      carry-out, the market growth factor, and
                                                                                                                                                                                                      less than $750,000 and small
                                                      member noted that even storm-damaged                                    adjustment to the demand calculations,
                                                                                                                                                                                                      agricultural service firms have been
                                                      fruit had been bought for processing,                                   the Board has taken steps toward
                                                                                                                                                                                                      defined as those having annual receipts
                                                      signaling that the processors still                                     making enough fruit available to
                                                                                                                                                                                                      of less than $7,000,000 (13 CFR
                                                      needed fruit toward the end of harvest.                                 continue current growth and have fruit
                                                                                                                                                                                                      121.201).
                                                      Other members, however, noted the                                       in reserve in case of another crop                                         According to the National
                                                      extra sales some farmers experienced                                    disaster.                                                               Agricultural Statistics Service (NASS)
                                                      may have simply been due to gaps left                                      After reviewing the available data,                                  and Board data, the average annual
asabaliauskas on DSK5VPTVN1PROD with PROPOSALS




                                                      by the areas that had damage, which                                     and considering the concerns expressed,                                 grower price for tart cherries during the
                                                      reduced the amount of fruit available to                                the Board determined that a 20 percent                                  2013–14 season was $0.35 per pound,
                                                      fully supply their processors.                                          restriction with a carry-out volume of 50                               and total shipments were around 289
                                                      Additionally, the economic adjustment                                   million pounds would meet sales needs                                   million pounds. Therefore, average
                                                      and market growth factor included in                                    and establish some reserves without                                     receipts for tart cherry producers were
                                                      the recommended restriction would                                       oversupplying the market. Thus, the                                     around $168,800, well below the SBA
                                                      make additional fruit available for sales.                              Board recommended establishing final                                    threshold for small producers. In 2014,
                                                         A member also noted that some                                        percentages of 80 percent free and 20                                   The Food Institute estimated an f.o.b.
                                                      processors, such as those making pie                                    percent restricted.                                                     price of $0.96 per pound for frozen tart


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                                                      8820                  Federal Register / Vol. 80, No. 33 / Thursday, February 19, 2015 / Proposed Rules

                                                      cherries, which make up the majority of                 mentioned earlier, the USDA’s                         Washington, and Wisconsin are the
                                                      processed tart cherries. Using this data,               ‘‘Guidelines for Fruit, Vegetable, and                restricted areas for this crop year with
                                                      average annual handler receipts were                    Specialty Crop Marketing Orders’’                     a combined total production of 295
                                                      about $6.9 million, which is also below                 specify that 110 percent of recent years’             million pounds. A 20 percent restriction
                                                      the SBA threshold for small agricultural                sales should be made available to                     means 236 million pounds would be
                                                      service firms. Assuming a normal                        primary markets each season before                    available to be shipped to primary
                                                      distribution, the majority of producers                 recommendations for volume regulation                 markets from these five states. The 236
                                                      and handlers of tart cherries may be                    are approved. The quantity that would                 million pounds from the restricted
                                                      classified as small entities.                           be available under this rule is greater               districts, nearly 3 million pounds from
                                                         The tart cherry industry in the United               than 110 percent of the quantity                      the unrestricted districts (Oregon and
                                                      States is characterized by wide annual                  shipped in the prior three years.                     Pennsylvania), and the 81 million
                                                      fluctuations in production. According to                   In addition, there are secondary uses              pound carry-in inventory would make a
                                                      NASS, tart cherry production in 2011                    available for restricted fruit, including             total of 320 million pounds available as
                                                      was 232 million pounds, 85 million                      the development of new products, sales                free tonnage for the primary markets. In
                                                      pounds in 2012, and in 2013,                            into new markets, the development of                  comparison, the 12 percent restriction
                                                      production was 294 million pounds.                      export markets, and being placed in                   in 2011–2012 made just under 262
                                                      Because of these fluctuations, the                      reserve. While these alternatives may                 million pounds available.
                                                      supply and demand for tart cherries are                 provide different levels of return than                  Prior to the implementation of the
                                                      rarely equal.                                           the sales to primary markets, they play               order, grower price often did not come
                                                         Demand for tart cherries is inelastic,               an important role for the industry. The               close to covering the cost of production.
                                                      meaning changes in price have a                         areas of new products, new markets,                   The most recent costs of production
                                                      minimal effect on total sales volume.                   and the development of export markets                 determined by representatives of
                                                      However, prices are very sensitive to                   utilize restricted fruit to develop and               Michigan State University are an
                                                      changes in supply, and grower prices                    expand the markets for tart cherries. In              estimated $0.33 per pound. To assess
                                                      vary widely in response to the large                    2011–12, the last season there was a                  the impact that volume control has on
                                                      swings in annual supply, with prices                    restriction, these activities accounted for           the prices growers receive for their
                                                      ranging from a low of 7.3 cents in 1987                 more 39 million pounds in sales, 14                   product, an econometric model has been
                                                      to a high of 46.4 cents in 1991.                        million of which were exports.                        developed. Based on the model, the use
                                                         Because of this relationship between                    Placing tart cherries into reserves is             of volume control would have a positive
                                                      supply and price, oversupplying the                     also a key part of balancing supply and               impact on grower returns for this crop
                                                      market with tart cherries would have a                  demand. Although the industry must                    year. With volume control, grower
                                                      sharp negative effect on prices, driving                bear the handling and storage costs for               prices are estimated to be approximately
                                                      down grower returns. The Board, aware                   fruit in reserve, reserves stored in large            $0.03 per pound higher than without
                                                      of this economic relationship, focuses                  crop years are used to supplement                     restrictions.
                                                      on using the volume control authority in                supplies in short crop years. The                        In addition, absent volume control,
                                                      the order in an effort to balance supply                reserves allow the industry to mitigate               the industry could start to build large
                                                      and demand in order to stabilize                        the impact of oversupply in large crop                amounts of unwanted inventories.
                                                      industry returns. This authority allows                 years, while allowing the industry to                 These inventories would have a
                                                      the industry to set free and restricted                 maintain and supply markets in years                  depressing effect on grower prices. The
                                                      percentages as a way to bring supply                    where production falls below demand.                  econometric model shows for every 1
                                                      and demand into balance. Free                           Further, storage and handling costs are               million-pound increase in carry-in
                                                      percentage cherries can be marketed by                  more than offset by the increase in price             inventories, a decrease in grower prices
                                                      handlers to any outlet, while restricted                when moving from a large crop to a                    of $0.0037 per pound occurs.
                                                      percentage volume must be held by                       short crop year.                                         Retail demand is assumed to be
                                                      handlers in reserve, diverted or used for                  In addition, the Board recommended                 highly inelastic, which indicates that
                                                      exempted purposes.                                      an increased carry-out of 50 million                  changes in price do not result in
                                                         This proposal would establish free                   pounds and made a demand adjustment                   significant changes in the quantity
                                                      and restricted percentages using an                     of 52 million pounds in order to make                 demanded. Consumer prices largely do
                                                      increased carry-out volume of 50                        the regulation less restrictive. Even with            not reflect fluctuations in cherry
                                                      million pounds for the 2014–15 crop                     the recommended restriction, over 300                 supplies. Therefore, this action should
                                                      year under the order for tart cherries.                 million pounds of fruit would be                      have little or no effect on consumer
                                                      This action would control the supply of                 available to the domestic market.                     prices and should not result in a
                                                      tart cherries by establishing percentages               Consequently, it is not anticipated that              reduction in retail sales.
                                                      of 80 percent free and 20 percent                       this action would unduly burden                          The free and restricted percentages
                                                      restricted for the 2014–15 crop year.                   growers or handlers.                                  established by this rule would provide
                                                      These percentages should stabilize                         While this action could result in some             the market with optimum supply and
                                                      marketing conditions by adjusting                       additional costs to the industry, these               apply uniformly to all regulated
                                                      supply to meet market demand and help                   costs are more than outweighed by the                 handlers in the industry, regardless of
                                                      improve grower returns. The action                      benefits. The purpose of setting                      size. As the restriction represents a
                                                      would regulate tart cherries handled in                 restricted percentages is to attempt to               percentage of a handler’s volume, the
asabaliauskas on DSK5VPTVN1PROD with PROPOSALS




                                                      Michigan, New York, Utah, Washington,                   bring supply and demand into balance.                 costs, when applicable, are
                                                      and Wisconsin. The authority for this                   If the primary market (domestic) is                   proportionate and should not place an
                                                      action is provided for in §§ 930.51(a)                  oversupplied with cherries, grower                    extra burden on small entities as
                                                      and 930.52 of the order. The Board                      prices decline substantially. Without                 compared to large entities.
                                                      recommended this action at a meeting                    volume control, the primary market                       The stabilizing effects of this action
                                                      on September 11, 2014.                                  would likely be oversupplied, resulting               would benefit all handlers by helping
                                                         This action would result in some fruit               in lower grower prices.                               them maintain and expand markets,
                                                      being diverted from the primary                            The three districts in Michigan, along             despite seasonal supply fluctuations.
                                                      domestic markets. However, as                           with the districts in New York, Utah,                 Likewise, price stability positively


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                                                                            Federal Register / Vol. 80, No. 33 / Thursday, February 19, 2015 / Proposed Rules                                                8821

                                                      impacts all growers and handlers by                     PA, OR, UT, WA, and WI. No changes                    PART 930—TART CHERRIES GROWN
                                                      allowing them to better anticipate the                  in those requirements as a result of this             IN THE STATES OF MICHIGAN, NEW
                                                      revenues their tart cherries would                      action are necessary. Should any                      YORK, PENNSYLVANIA, OREGON,
                                                      generate. Growers and handlers,                         changes become necessary, they would                  UTAH, WASHINGTON, AND
                                                      regardless of size, would benefit from                  be submitted to OMB for approval.                     WISCONSIN
                                                      the stabilizing effects of this restriction.               This action would not impose any
                                                      In addition, the increased carry-out                    additional reporting or recordkeeping                 ■ 1. The authority citation for 7 CFR
                                                      should provide processors enough                        requirements on either small or large                 part 930 continues to read as follows:
                                                      supply to meet market needs going into                  tart cherry handlers. As with all Federal                 Authority: 7 U.S.C. 601–674.
                                                      the next season.                                        marketing order programs, reports and                 ■ 2. Section 930.151 is added to read as
                                                         The Board considered some                            forms are periodically reviewed to                    follows:
                                                      alternatives in its preliminary restriction             reduce information requirements and
                                                      discussions that affected this                          duplication by industry and public                    § 930.151    Desirable carry-out inventory
                                                      recommended action. The first                           sector agencies.                                        For the crop year beginning on July 1,
                                                      alternative concerned the average sales                    AMS is committed to complying with                 2014, the desirable carry-out inventory,
                                                      in estimating demand for the coming                     the E-Government Act, to promote the                  for the purposes of determining an
                                                      season, and the second alternative                      use of the internet and other                         optimum supply volume, will be 50
                                                      regarded the recommended carry-out                      information technologies to provide                   million pounds.
                                                      figure.                                                 increased opportunities for citizen                   ■ 3. Section 930.256 is added to read as
                                                         Regarding demand, the Board began                    access to Government information and                  follows:
                                                      with the actual sales average of 198                    services, and for other purposes.
                                                      million pounds. There was concern,                         USDA has not identified any relevant               § 930.256 Free and restricted percentages
                                                      however that this value, which                                                                                for the 2014–15 crop year.
                                                                                                              Federal rules that duplicate, overlap or
                                                      incorporated the weather-related crop                   conflict with this proposed rule.                       The percentages for tart cherries
                                                      failure of 2012, would result in an over-                  In addition, the Board’s meeting was               handled by handlers during the crop
                                                      restrictive calculation. After considering              widely publicized throughout the tart                 year beginning on July 1, 2014, which
                                                      options in the range of 24 to 52 million                                                                      shall be free and restricted, respectively,
                                                                                                              cherry industry and all interested
                                                      pounds, the Board determined that an                                                                          are designated as follows: Free
                                                                                                              persons were invited to attend the
                                                      adjustment of 52 million pounds, to                                                                           percentage, 80 percent and restricted
                                                                                                              meeting and participate in Board
                                                      reach an average demand of 250 million                                                                        percentage, 20 percent.
                                                                                                              deliberations on all issues. Like all
                                                      pounds, was most appropriate for the
                                                                                                              Board meetings, the June 26, 2014, and                  Dated: February 11, 2015.
                                                      industry. Thus the other alternatives
                                                                                                              September 11, 2014, meetings were                     Rex A. Barnes,
                                                      were rejected and the Board
                                                                                                              public meetings and all entities, both                Associate Administrator, Agricultural
                                                      recommended the 52 million pound
                                                                                                              large and small, were able to express                 Marketing Service.
                                                      economic adjustment.
                                                         Regarding the carry-out value, the                   views on this issue. Finally, interested              [FR Doc. 2015–03406 Filed 2–18–15; 8:45 am]
                                                      Board considered keeping this value at                  persons are invited to submit comments                BILLING CODE P
                                                      the order’s 20 million pound maximum.                   on this proposed rule, including the
                                                      However, many noted that the industry                   regulatory and informational impacts of
                                                      now regularly carries over more volume                  this action on small businesses.                      DEPARTMENT OF TRANSPORTATION
                                                      than in the past to keep its expanded                      A small business guide on complying
                                                      product lines supplied at the end of the                with fruit, vegetable, and specialty crop             Federal Aviation Administration
                                                      season. One member noted that even at                   marketing agreements and orders may
                                                      the end of the disaster season, there                   be viewed at: http://www.ams.usda.gov/                14 CFR Part 39
                                                      were 17 million pounds carried out.                     MarketingOrdersSmallBusinessGuide.
                                                                                                                                                                    [Docket No. FAA–2006–26235; Directorate
                                                      Another noted that the 81 million                       Any questions about the compliance
                                                                                                                                                                    Identifier 2006–CE–065–AD]
                                                      pound carry-in this season was seen as                  guide should be sent to Jeffrey Smutny
                                                      burdensome. Others were concerned                       at the previously mentioned address in                RIN 2120–AA64
                                                      that in addition to the previous                        the FOR FURTHER INFORMATION CONTACT
                                                                                                              section.                                              Airworthiness Directives; SOCATA
                                                      adjustment, too high of a carry-out
                                                                                                                 A 30-day comment period is provided                Airplanes
                                                      figure might discourage using reserves
                                                      to protect the industry from another                    to allow interested persons to respond                AGENCY: Federal Aviation
                                                      disaster. The Board considered 60                       to this proposal. Thirty days is deemed               Administration (FAA), Department of
                                                      million pounds and 30 million pounds,                   appropriate because this proposed rule                Transportation (DOT).
                                                      but these were considered respectively                  would need to be in place as soon as                  ACTION: Notice of proposed rulemaking
                                                      too large and too restrictive and thus                  possible since handlers are already                   (NPRM).
                                                      were rejected. The Board then reached                   shipping tart cherries from the 2014–15
                                                      a consensus and recommended the                         crop. All written comments timely                     SUMMARY:   We propose to adopt a new
                                                      Secretary increase the maximum carry-                   received will be considered before a                  airworthiness directive (AD) for
                                                      out to 50 million pounds for the 2014–                  final determination is made on this                   SOCATA Model TBM 700 airplanes
asabaliauskas on DSK5VPTVN1PROD with PROPOSALS




                                                      2015 season alone.                                      matter.                                               (type certificate previously held by
                                                         In accordance with the Paperwork                     List of Subjects in 7 CFR Part 930                    EADS SOCATA) that would revise AD
                                                      Reduction Act of 1995 (44 U.S.C.                                                                              2007–04–13. This proposed AD results
                                                      Chapter 35), the order’s information                      Marketing agreements, Reporting and                 from mandatory continuing
                                                      collection requirements have been                       recordkeeping requirements, Tart                      airworthiness information (MCAI)
                                                      previously approved by the Office of                    cherries.                                             originated by an aviation authority of
                                                      Management and Budget (OMB) and                           For the reasons set forth in the                    another country to identify and correct
                                                      assigned OMB No. 0581–0177, Tart                        preamble, 7 CFR part 930 is proposed to               an unsafe condition on an aviation
                                                      Cherries Grown in the States of MI, NY,                 be amended as follows:                                product. The MCAI describes the unsafe


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Document Created: 2018-02-16 11:12:13
Document Modified: 2018-02-16 11:12:13
CategoryRegulatory Information
CollectionFederal Register
sudoc ClassAE 2.7:
GS 4.107:
AE 2.106:
PublisherOffice of the Federal Register, National Archives and Records Administration
SectionProposed Rules
ActionProposed rule.
DatesComments must be received by March 23, 2015.
ContactJennie M. Varela, Marketing Specialist, or Christian D. Nissen, Regional Director, Southeast Marketing Field Office, Marketing Order and Agreement Division, Fruit and Vegetable Program, AMS, USDA; Telephone: (863) 324-3375, Fax: (863) 291-8614, or Email: [email protected] or [email protected]
FR Citation80 FR 8817 
CFR AssociatedMarketing Agreements; Reporting and Recordkeeping Requirements and Tart Cherries

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