80_FR_28831 80 FR 28735 - Self-Regulatory Organizations; NYSE Arca, Inc.; Notice of Filing and Immediate Effectiveness of Proposed Rule Change Amending the NYSE Arca Equities Schedule of Fees and Charges for Exchange Services To Reduce Fees for Routing Certain Retail Orders to Away Market Centers

80 FR 28735 - Self-Regulatory Organizations; NYSE Arca, Inc.; Notice of Filing and Immediate Effectiveness of Proposed Rule Change Amending the NYSE Arca Equities Schedule of Fees and Charges for Exchange Services To Reduce Fees for Routing Certain Retail Orders to Away Market Centers

SECURITIES AND EXCHANGE COMMISSION

Federal Register Volume 80, Issue 96 (May 19, 2015)

Page Range28735-28737
FR Document2015-12062

Federal Register, Volume 80 Issue 96 (Tuesday, May 19, 2015)
[Federal Register Volume 80, Number 96 (Tuesday, May 19, 2015)]
[Notices]
[Pages 28735-28737]
From the Federal Register Online  [www.thefederalregister.org]
[FR Doc No: 2015-12062]


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SECURITIES AND EXCHANGE COMMISSION

[Release No. 34-74947; File No. SR-NYSEArca-2015-39]


Self-Regulatory Organizations; NYSE Arca, Inc.; Notice of Filing 
and Immediate Effectiveness of Proposed Rule Change Amending the NYSE 
Arca Equities Schedule of Fees and Charges for Exchange Services To 
Reduce Fees for Routing Certain Retail Orders to Away Market Centers

May 13, 2015.
    Pursuant to Section 19(b)(1) \1\ of the Securities Exchange Act of 
1934 (the ``Act'') \2\ and Rule 19b-4 thereunder,\3\ notice is hereby 
given that, on April 30, 2015, NYSE Arca, Inc. (the ``Exchange'' or 
``NYSE Arca'') filed with the Securities and Exchange Commission (the 
``Commission'') the proposed rule change as described in Items I, II, 
and III below, which Items have been prepared by the self-regulatory 
organization. The Commission is publishing this notice to solicit 
comments on the proposed rule change from interested persons.
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    \1\ 15 U.S.C. 78s(b)(1).
    \2\ 15 U.S.C. 78a.
    \3\ 17 CFR 240.19b-4.
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I. Self-Regulatory Organization's Statement of the Terms of Substance 
of the Proposed Rule Change

    The Exchange proposes to amend the NYSE Arca Equities Schedule of 
Fees and Charges for Exchange Services (``Fee Schedule'') to reduce 
fees for routing certain retail orders to away market centers. The 
Exchange proposes to implement the changes on May 1, 2015. The text of 
the proposed rule change is available on the Exchange's Web site at 
www.nyse.com, at the principal office of the Exchange, and at the 
Commission's Public Reference Room.

II. Self-Regulatory Organization's Statement of the Purpose of, and 
Statutory Basis for, the Proposed Rule Change

    In its filing with the Commission, the self-regulatory organization 
included statements concerning the purpose of, and basis for, the 
proposed rule change and discussed any comments it received on the 
proposed rule change. The text of those statements may be examined at 
the places specified in Item IV below. The Exchange has prepared 
summaries, set forth in sections A, B, and C below, of the most 
significant parts of such statements.

A. Self-Regulatory Organization's Statement of the Purpose of, and the 
Statutory Basis for, the Proposed Rule Change

1. Purpose
    The Exchange proposes to amend the Fee Schedule to reduce fees for 
routing certain retail orders to away market centers. The Exchange 
proposes to implement the changes on May 1, 2015.
    The Exchange currently charges $0.0029 per share for all orders in 
Tape A Securities that are routed outside the Book to the NYSE; and 
$0.0035 per share for all orders in Tape B Securities and Tape C 
Securities that are routed outside the Book to any away market center.
    The Exchange proposes to reduce the fees for certain orders, i.e., 
for Primary Until 9:45 Orders \4\ and Primary After

[[Page 28736]]

3:55 Orders \5\ that are designated as retail orders and meet the 
requirements of Rule 7.44(a)(3), but which are not executed in the 
Retail Liquidity Program \6\ (``Retail Orders''). Under Rule 
7.44(a)(3), a Retail Order is an agency order or a riskless principal 
order that meets the criteria of Financial Industry Regulatory 
Authority, Inc. Rule 5320.03 that originates from a natural person and 
is submitted to the Exchange by a Retail Member Organization 
(``RMO''),\7\ provided that no change is made to the terms of the order 
with respect to price or side of market and the order does not 
originate from a trading algorithm or any other computerized 
methodology. An ETP Holder may designate an order a Retail Order either 
(1) by designating certain order entry ports at the Exchange as 
``Retail Order Ports'' and attesting, in a form and/or manner 
prescribed by the Exchange, that all orders submitted to the Exchange 
via such Retail Order Ports are Retail Orders; or (2) by means of a 
specific tag in the order entry message.\8\
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    \4\ A Primary Until 9:45 Order is an Order entered for 
participation on the primary market until 9:45 a.m. Eastern Time 
(6:45 a.m. Pacific Time) after which time the order is cancelled on 
the primary market and entered on the NYSE Arca Book. The Primary 
Until 9:45 Order may be Day only and may not be designated as GTC or 
GTD. Orders that return to the NYSE Arca Book after routing to the 
primary market retain their original order attributes. See NYSE Arca 
Equities Rule 7.31(f)(2).
    \5\ A Primary After 3:55 Order is an Order entered for 
participation on the Exchange until 3:55 p.m. Eastern Time (12:55 
p.m. Pacific Time) after which time the order is cancelled on the 
Exchange and an order is entered for participation on the primary 
market. The Primary After 3:55 Order may be Day only and may not be 
designated as GTC or GTD. Orders that route to the primary market at 
3:55 p.m. Eastern Time retain their original order attributes. See 
NYSE Arca Equities Rule 7.31(f)(2) [sic].
    \6\ The Retail Liquidity Program is a pilot program designed to 
attract additional retail order flow to the Exchange for NYSE Arca-
listed securities and securities traded pursuant to unlisted trading 
privileges (``UTP Securities'') while also providing the potential 
for price improvement to such order flow. See Rule 7.44. See 
Securities Exchange Act Release No. 71176 (December 23, 2013), 78 FR 
79524 (December 30, 2013) (SR-NYSEArca-2013-107).
    \7\ ``RMO'' is defined in Rule 7.44(a)(2) as an ETP Holder that 
is approved by the Exchange to submit Retail Orders. However, an 
order designated as a Retail Order of an RMO for purposes of the 
Retail Liquidity Program is separate from the designation of an 
order as a Retail Order for purposes of existing pricing tiers in 
the Fee Schedule. See Securities Exchange Act Release No. 71722 
(March 13, 2014), 78 [sic] FR 15376 (March 19, 2014) (SR-NYSEArca-
2014-22) (``Arca Retail Approval Order'' [sic]). The proposed rule 
change solely concerns Retail Orders outside the Retail Liquidity 
Program that are currently defined in the Fee Schedule as ``Retail 
Orders''.
    \8\ See, e.g., Securities Exchange Act Release No. 68322 
(November 29, 2012), 77 FR 72425 (December 5, 2012) (SR-NYSEArca-
2012-129). ETP Holders designating orders as Retail Orders by using 
a tag in the order entry message are required to have written 
policies and procedures reasonably designed to assure that it only 
designates orders as Retail Orders if all requirements of a Retail 
Order are met. The written policies and procedures require the ETP 
Holder to (i) exercise due diligence before entering a Retail Order 
to assure that entry as a Retail Order is in compliance with the 
requirements specified by the Exchange, and (ii) monitor whether 
orders entered as Retail Orders meet the applicable requirements. If 
the ETP Holder represents Retail Orders from another broker-dealer 
customer, the ETP Holder's supervisory procedures must be reasonably 
designed to assure that the orders it receives from such broker-
dealer customer that it designates as Retail Orders meets the 
definition of a Retail Order.
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    Specifically, the Exchange proposes to charge a fee of $0.0010 per 
share for all Primary Until 9:45 Orders and Primary After 3:55 Orders 
that are designated as Retail Orders and that are routed to the primary 
listing market. The Exchange proposes to include this fee in three 
places in the Basic Rates section of the Fee Schedule for each of Tape 
A, Tape B, and Tape C securities by adding text following the existing 
rate for routing orders that provides ``except that Primary Until 9:45 
Orders and Primary After 3:55 Orders that are designated as Retail 
Orders and routed to the primary listing market will be charged $0.0010 
per share (fee).''
    The proposed changes are not otherwise intended to address any 
other issues, and the Exchange is not aware of any problems that ETP 
Holders would have in complying with the proposed changes.
2. Statutory Basis
    The Exchange believes that the proposed rule change is consistent 
with Section 6(b) of the Act,\9\ in general, and furthers the 
objectives of Sections 6(b)(4) and (5) of the Act,\10\ in particular, 
because it provides for the equitable allocation of reasonable dues, 
fees, and other charges among its members, issuers and other persons 
using its facilities and does not unfairly discriminate between 
customers, issuers, brokers or dealers.
---------------------------------------------------------------------------

    \9\ 15 U.S.C. 78f(b).
    \10\ 15 U.S.C. 78f(b)(4) and (5).
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    The Exchange believes that the proposed fee changes are reasonable 
as they are designed to attract additional retail order flow to the 
Exchange that include an instruction to route to the primary listing 
market at designated times. In addition, the proposed fees are 
equitable and not unfairly discriminatory because they will apply 
uniformly to all similarly situated ETP Holders.
    The Exchange notes that a significant percentage of the orders of 
individual investors are executed over-the-counter.\11\ While the 
Exchange believes that markets and price discovery optimally function 
through the interactions of diverse flow types, it also believes that 
growth in internalization has required differentiation of retail order 
flow from other order flow types. The proposed new fee is set at a 
level to incentivize ETP Holders to continue to direct a subset of 
Retail Orders to the Exchange, rather than to an over-the-counter 
market. The Exchange believes that, because Retail Orders are likely to 
reflect long-term investment intentions, they promote price discovery 
and dampen volatility. Accordingly, the presence of Retail Orders on 
the Exchange, or if routed, on the primary listing market for those 
securities, has the potential to benefit all market participants. For 
this reason, the Exchange believes that the proposed pricing is 
equitable and not unfairly discriminatory and would continue to 
encourage greater retail participation on the Exchange and other 
registered exchanges.
---------------------------------------------------------------------------

    \11\See Concept Release on Equity Market Structure, Securities 
Exchange Act Release No. 61358 (January 14, 2010), 75 FR 3594 
(January 21, 2010) (``Concept Release'') (noting that dark pools and 
internalizing broker-dealers executed approximately 25.4% of share 
volume in September 2009). See also Mary Jo White, Focusing on 
Fundamentals: The Path to Address Equity Market Structure (Speech at 
the Security Traders Association 80th Annual Market Structure 
Conference, Oct. 2, 2013) (available on the Commission's Web site) 
(``White Speech''); Mary L. Schapiro, Strengthening Our Equity 
Market Structure (Speech at the Economic Club of New York, Sept. 7, 
2010) (available on the Commission's Web site) (``Schapiro 
Speech''). In her speech, Chair White noted a steadily increasing 
percentage of trading that occurs in ``dark'' venues, which appear 
to execute more than half of the orders of long-term investors. 
Similarly, in her speech, only three years earlier, Chair Schapiro 
noted that nearly 30 percent of volume in U.S.-listed equities was 
executed in venues that do not display their liquidity or make it 
generally available to the public and the percentage was increasing 
nearly every month.
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    The pricing proposed herein is not designed to permit unfair 
discrimination, but instead to promote a competitive process around 
retail executions such that retail investors would receive better 
prices. The proposed change is also equitable and not unfairly 
discriminatory because it would contribute to investors' confidence in 
the fairness of their transactions and because it would benefit all 
investors by deepening the Exchange's liquidity pool, supporting the 
quality of price discovery, promoting market transparency and improving 
investor protection.
    Finally, the Exchange believes that it is subject to significant 
competitive forces, as described below in the Exchange's statement 
regarding the burden on competition. For these reasons, the Exchange 
believes that the proposal is consistent with the Act.

[[Page 28737]]

B. Self-Regulatory Organization's Statement on Burden on Competition

    In accordance with Section 6(b)(8) of the Act,\12\ the Exchange 
believes that the proposed rule change would not impose any burden on 
competition that is not necessary or appropriate in furtherance of the 
purposes of the Act. Instead, the Exchange believes that the proposed 
fees would increase competition for retail order flow among execution 
venues and encourage additional execution opportunities on the Exchange 
and other registered exchanges. The Exchange believes the proposed fee 
change also would not impose any burden on competition among market 
participants. To the contrary, because Primary Until 9:45 Orders and 
Primary After 3:55 Orders are designed to route to the primary listing 
market during designated times, the Exchange believes that the proposed 
fee would promote inter-exchange competition by proving an incentive 
for ETP Holders to route such orders to the Exchange, which would also 
benefit the primary listing markets that would receive the orders when 
routed.
---------------------------------------------------------------------------

    \12\ 15 U.S.C. 78f(b)(8).
---------------------------------------------------------------------------

    The Exchange notes that it operates in a highly competitive market 
in which market participants can readily favor competing venues. In 
such an environment, the Exchange must continually review, and consider 
adjusting, its fees and credits to remain competitive with other 
exchanges. For the reasons described above, the Exchange believes that 
the proposed rule change promotes a competitive environment.

C. Self-Regulatory Organization's Statement on Comments on the Proposed 
Rule Change Received From Members, Participants, or Others

    No written comments were solicited or received with respect to the 
proposed rule change.

III. Date of Effectiveness of the Proposed Rule Change and Timing for 
Commission Action

    The foregoing rule change is effective upon filing pursuant to 
Section 19(b)(3)(A) \13\ of the Act and subparagraph (f)(2) of Rule 
19b-4 \14\ thereunder, because it establishes a due, fee, or other 
charge imposed by the Exchange.
---------------------------------------------------------------------------

    \13\ 15 U.S.C. 78s(b)(3)(A).
    \14\ 17 CFR 240.19b-4(f)(2).
---------------------------------------------------------------------------

    At any time within 60 days of the filing of such proposed rule 
change, the Commission summarily may temporarily suspend such rule 
change if it appears to the Commission that such action is necessary or 
appropriate in the public interest, for the protection of investors, or 
otherwise in furtherance of the purposes of the Act. If the Commission 
takes such action, the Commission shall institute proceedings under 
Section 19(b)(2)(B) \15\ of the Act to determine whether the proposed 
rule change should be approved or disapproved.
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    \15\ 15 U.S.C. 78s(b)(2)(B).
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IV. Solicitation of Comments

    Interested persons are invited to submit written data, views, and 
arguments concerning the foregoing, including whether the proposed rule 
change is consistent with the Act. Comments may be submitted by any of 
the following methods:

Electronic Comments

     Use the Commission's Internet comment form (http://www.sec.gov/rules/sro.shtml); or
     Send an email to [email protected]. Please include 
File Number SR-NYSEArca-2015-39 on the subject line.

Paper Comments

     Send paper comments in triplicate to Robert W. Errett, 
Deputy Secretary, Securities and Exchange Commission, 100 F Street NE., 
Washington, DC 20549-1090.

All submissions should refer to File Number SR-NYSEArca-2015-39. This 
file number should be included on the subject line if email is used. To 
help the Commission process and review your comments more efficiently, 
please use only one method. The Commission will post all comments on 
the Commission's Internet Web site (http://www.sec.gov/rules/sro.shtml). Copies of the submission, all subsequent amendments, all 
written statements with respect to the proposed rule change that are 
filed with the Commission, and all written communications relating to 
the proposed rule change between the Commission and any person, other 
than those that may be withheld from the public in accordance with the 
provisions of 5 U.S.C. 552, will be available for Web site viewing and 
printing in the Commission's Public Reference Room, 100 F Street NE., 
Washington, DC 20549, on official business days between the hours of 
10:00 a.m. and 3:00 p.m. Copies of the filing will also be available 
for inspection and copying at the principal office of the Exchange. All 
comments received will be posted without change; the Commission does 
not edit personal identifying information from submissions. You should 
submit only information that you wish to make available publicly. All 
submissions should refer to File Number SR-NYSEArca-2015-39 and should 
be submitted on or before June 9, 2015.

    For the Commission, by the Division of Trading and Markets, 
pursuant to delegated authority.\16\
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    \16\ 17 CFR 200.30-3(a)(12).
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Robert W. Errett,
Deputy Secretary.
[FR Doc. 2015-12062 Filed 5-18-15; 8:45 am]
 BILLING CODE 8011-01-P



                                                                              Federal Register / Vol. 80, No. 96 / Tuesday, May 19, 2015 / Notices                                                    28735

                                              also will be independently reviewed                     forms of accepted Permitted Cover to                  (the ‘‘Commission’’) the proposed rule
                                              annually under the Clearing House’s                     satisfy its payment obligations in the                change as described in Items I, II, and
                                              model governance framework.                             event of a Clearing Member default. The               III below, which Items have been
                                                                                                      Commission therefore finds that the                   prepared by the self-regulatory
                                              III. Discussion and Commission
                                                                                                      proposed rule change is designed to                   organization. The Commission is
                                              Findings
                                                                                                      promote the prompt and accurate                       publishing this notice to solicit
                                                 Section 19(b)(2)(C) of the Act 6 directs             clearance and settlement of securities                comments on the proposed rule change
                                              the Commission to approve a proposed                    transactions and, to the extent                       from interested persons.
                                              rule change of a self-regulatory                        applicable, derivative agreements,
                                              organization if the Commission finds                    contracts, and transactions and, in                   I. Self-Regulatory Organization’s
                                              that such proposed rule change is                       general, to protect investors and the                 Statement of the Terms of Substance of
                                              consistent with the requirements of the                 public interest in accordance with                    the Proposed Rule Change
                                              Act and the rules and regulations                       Section 17A(b)(3)(F) of the Act.9                        The Exchange proposes to amend the
                                              thereunder applicable to such self-                                                                           NYSE Arca Equities Schedule of Fees
                                              regulatory organization. Section                        IV. Conclusion                                        and Charges for Exchange Services
                                              17A(b)(3)(F) of the Act 7 requires, among                 On the basis of the foregoing, the                  (‘‘Fee Schedule’’) to reduce fees for
                                              other things, that the rules of a clearing              Commission finds that the proposal is                 routing certain retail orders to away
                                              agency are designed to promote the                      consistent with the requirements of the               market centers. The Exchange proposes
                                              prompt and accurate clearance and                       Act and in particular with the                        to implement the changes on May 1,
                                              settlement of securities transactions                   requirements of Section 17A of the                    2015. The text of the proposed rule
                                              and, to the extent applicable, derivative               Act 10 and the rules and regulations                  change is available on the Exchange’s
                                              agreements, contracts, and transactions                 thereunder.                                           Web site at www.nyse.com, at the
                                              and, in general, to protect investors and                 It is therefore ordered, pursuant to                principal office of the Exchange, and at
                                              the public interest.                                    Section 19(b)(2) of the Act,11 that the               the Commission’s Public Reference
                                                 The Commission finds that the                        proposed rule change (File No. SR–                    Room.
                                              proposed rule change is consistent with                 ICEEU–2015–007) be, and hereby is,
                                              Section 17A of the Act 8 and the rules                  approved.12                                           II. Self-Regulatory Organization’s
                                              thereunder applicable to ICE Clear                                                                            Statement of the Purpose of, and
                                                                                                        For the Commission, by the Division of              Statutory Basis for, the Proposed Rule
                                              Europe. The proposed Haircut Policy                     Trading and Markets, pursuant to delegated
                                              will codify the general principles and                  authority.13                                          Change
                                              limitations for assets accepted by ICE                  Robert W. Errett,                                        In its filing with the Commission, the
                                              Clear Europe as Permitted Cover. The                    Deputy Secretary.                                     self-regulatory organization included
                                              proposed policy also provides a                                                                               statements concerning the purpose of,
                                                                                                      [FR Doc. 2015–12032 Filed 5–18–15; 8:45 am]
                                              framework for ensuring that appropriate                                                                       and basis for, the proposed rule change
                                                                                                      BILLING CODE 8011–01–P
                                              prices are used to value Permitted Cover                                                                      and discussed any comments it received
                                              and establishes a VaR-based                                                                                   on the proposed rule change. The text
                                              methodology, utilizing six different                    SECURITIES AND EXCHANGE                               of those statements may be examined at
                                              estimations for each applicable risk                    COMMISSION                                            the places specified in Item IV below.
                                              factor and calculating each estimation                                                                        The Exchange has prepared summaries,
                                              using a 99.9% confidence interval, for                  [Release No. 34–74947; File No. SR–                   set forth in sections A, B, and C below,
                                              determining haircuts to ensure that the                 NYSEArca–2015–39]
                                                                                                                                                            of the most significant parts of such
                                              value of Permitted Cover held by ICE                                                                          statements.
                                                                                                      Self-Regulatory Organizations; NYSE
                                              Clear Europe is sufficient to cover the
                                                                                                      Arca, Inc.; Notice of Filing and                      A. Self-Regulatory Organization’s
                                              Clearing House’s Margin and Guaranty
                                                                                                      Immediate Effectiveness of Proposed                   Statement of the Purpose of, and the
                                              Fund requirements. The policy also
                                                                                                      Rule Change Amending the NYSE Arca                    Statutory Basis for, the Proposed Rule
                                              provides a methodology for setting
                                                                                                      Equities Schedule of Fees and                         Change
                                              absolute and relative concentration
                                                                                                      Charges for Exchange Services To
                                              limits on particular bonds a Clearing                                                                         1. Purpose
                                                                                                      Reduce Fees for Routing Certain Retail
                                              Member may provide as Permitted
                                                                                                      Orders to Away Market Centers                            The Exchange proposes to amend the
                                              Cover to guard against liquidity and
                                              concentration risks and establishes                                                                           Fee Schedule to reduce fees for routing
                                                                                                      May 13, 2015.
                                              several measures designed to mitigate                                                                         certain retail orders to away market
                                                                                                         Pursuant to Section 19(b)(1) 1 of the
                                              wrong-way-risk. In addition, the                                                                              centers. The Exchange proposes to
                                                                                                      Securities Exchange Act of 1934 (the
                                              proposed policy provides procedures for                                                                       implement the changes on May 1, 2015.
                                                                                                      ‘‘Act’’) 2 and Rule 19b–4 thereunder,3                   The Exchange currently charges
                                              the regular review and monitoring of                    notice is hereby given that, on April 30,             $0.0029 per share for all orders in Tape
                                              Permitted Cover and associated haircuts                 2015, NYSE Arca, Inc. (the ‘‘Exchange’’               A Securities that are routed outside the
                                              and permits the Clearing House to                       or ‘‘NYSE Arca’’) filed with the                      Book to the NYSE; and $0.0035 per
                                              respond promptly to changes in market                   Securities and Exchange Commission                    share for all orders in Tape B Securities
                                              conditions by modifying haircuts or
                                                                                                                                                            and Tape C Securities that are routed
                                              other limits on Permitted Cover.                          9 15  U.S.C. 78q–1(b)(3)(F).
                                                                                                                                                            outside the Book to any away market
                                              Accordingly, the Commission believes                      10 15  U.S.C. 78q–1.
                                                                                                         11 15 U.S.C. 78s(b)(2).                            center.
                                              that the Haircut Policy is designed to                                                                           The Exchange proposes to reduce the
tkelley on DSK3SPTVN1PROD with NOTICES




                                                                                                         12 In approving the proposed rule change, the
                                              appropriately value Permitted Cover                                                                           fees for certain orders, i.e., for Primary
                                                                                                      Commission considered the proposal’s impact on
                                              and enable ICE Clear Europe to                          efficiency, competition and capital formation. 15     Until 9:45 Orders 4 and Primary After
                                              efficiently and effectively liquidate all               U.S.C. 78c(f).
                                                                                                         13 17 CFR 200.30–3(a)(12).
                                                                                                                                                              4 A Primary Until 9:45 Order is an Order entered
                                                6 15 U.S.C. 78s(b)(2)(C).                                1 15 U.S.C. 78s(b)(1).
                                                                                                                                                            for participation on the primary market until 9:45
                                                7 15 U.S.C. 78q–1(b)(3)(F).                              2 15 U.S.C. 78a.
                                                                                                                                                            a.m. Eastern Time (6:45 a.m. Pacific Time) after
                                                8 15 U.S.C. 78q–1.                                       3 17 CFR 240.19b–4.                                                                          Continued




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                                              28736                            Federal Register / Vol. 80, No. 96 / Tuesday, May 19, 2015 / Notices

                                              3:55 Orders 5 that are designated as                        Specifically, the Exchange proposes to    that markets and price discovery
                                              retail orders and meet the requirements                  charge a fee of $0.0010 per share for all    optimally function through the
                                              of Rule 7.44(a)(3), but which are not                    Primary Until 9:45 Orders and Primary        interactions of diverse flow types, it also
                                              executed in the Retail Liquidity                         After 3:55 Orders that are designated as     believes that growth in internalization
                                              Program 6 (‘‘Retail Orders’’). Under Rule                Retail Orders and that are routed to the     has required differentiation of retail
                                              7.44(a)(3), a Retail Order is an agency                  primary listing market. The Exchange         order flow from other order flow types.
                                              order or a riskless principal order that                 proposes to include this fee in three        The proposed new fee is set at a level
                                              meets the criteria of Financial Industry                 places in the Basic Rates section of the     to incentivize ETP Holders to continue
                                              Regulatory Authority, Inc. Rule 5320.03                  Fee Schedule for each of Tape A, Tape        to direct a subset of Retail Orders to the
                                              that originates from a natural person                    B, and Tape C securities by adding text      Exchange, rather than to an over-the-
                                              and is submitted to the Exchange by a                    following the existing rate for routing      counter market. The Exchange believes
                                              Retail Member Organization (‘‘RMO’’),7                   orders that provides ‘‘except that           that, because Retail Orders are likely to
                                              provided that no change is made to the                   Primary Until 9:45 Orders and Primary        reflect long-term investment intentions,
                                              terms of the order with respect to price                 After 3:55 Orders that are designated as     they promote price discovery and
                                              or side of market and the order does not                 Retail Orders and routed to the primary
                                              originate from a trading algorithm or                                                                 dampen volatility. Accordingly, the
                                                                                                       listing market will be charged $0.0010       presence of Retail Orders on the
                                              any other computerized methodology.                      per share (fee).’’
                                              An ETP Holder may designate an order                        The proposed changes are not              Exchange, or if routed, on the primary
                                              a Retail Order either (1) by designating                 otherwise intended to address any other      listing market for those securities, has
                                              certain order entry ports at the Exchange                issues, and the Exchange is not aware of     the potential to benefit all market
                                              as ‘‘Retail Order Ports’’ and attesting, in              any problems that ETP Holders would          participants. For this reason, the
                                              a form and/or manner prescribed by the                   have in complying with the proposed          Exchange believes that the proposed
                                              Exchange, that all orders submitted to                   changes.                                     pricing is equitable and not unfairly
                                              the Exchange via such Retail Order                                                                    discriminatory and would continue to
                                              Ports are Retail Orders; or (2) by means                 2. Statutory Basis                           encourage greater retail participation on
                                              of a specific tag in the order entry                        The Exchange believes that the            the Exchange and other registered
                                              message.8                                                proposed rule change is consistent with exchanges.
                                                                                                       Section 6(b) of the Act,9 in general, and       The pricing proposed herein is not
                                              which time the order is cancelled on the primary         furthers the objectives of Sections          designed   to permit unfair
                                              market and entered on the NYSE Arca Book. The            6(b)(4) and (5) of the Act,10 in particular, discrimination, but instead to promote a
                                              Primary Until 9:45 Order may be Day only and may
                                              not be designated as GTC or GTD. Orders that             because it provides for the equitable        competitive process around retail
                                              return to the NYSE Arca Book after routing to the        allocation of reasonable dues, fees, and     executions such that retail investors
                                              primary market retain their original order attributes.   other charges among its members,
                                              See NYSE Arca Equities Rule 7.31(f)(2).                                                               would receive better prices. The
                                                                                                       issuers and other persons using its
                                                 5 A Primary After 3:55 Order is an Order entered                                                   proposed change is also equitable and
                                              for participation on the Exchange until 3:55 p.m.
                                                                                                       facilities and does not unfairly
                                                                                                                                                    not unfairly discriminatory because it
                                              Eastern Time (12:55 p.m. Pacific Time) after which       discriminate between customers,
                                              time the order is cancelled on the Exchange and an       issuers, brokers or dealers.                 would contribute to investors’
                                              order is entered for participation on the primary           The Exchange believes that the            confidence in the fairness of their
                                              market. The Primary After 3:55 Order may be Day
                                                                                                       proposed fee changes are reasonable as       transactions and because it would
                                              only and may not be designated as GTC or GTD.                                                         benefit all investors by deepening the
                                              Orders that route to the primary market at 3:55 p.m.     they are designed to attract additional
                                              Eastern Time retain their original order attributes.     retail order flow to the Exchange that       Exchange’s liquidity pool, supporting
                                              See NYSE Arca Equities Rule 7.31(f)(2) [sic].            include an instruction to route to the       the quality of price discovery,
                                                 6 The Retail Liquidity Program is a pilot program
                                                                                                       primary listing market at designated         promoting market transparency and
                                              designed to attract additional retail order flow to
                                              the Exchange for NYSE Arca-listed securities and         times. In addition, the proposed fees are improving investor protection.
                                              securities traded pursuant to unlisted trading           equitable and not unfairly                      Finally, the Exchange believes that it
                                              privileges (‘‘UTP Securities’’) while also providing     discriminatory because they will apply       is subject to significant competitive
                                              the potential for price improvement to such order        uniformly to all similarly situated ETP
                                              flow. See Rule 7.44. See Securities Exchange Act
                                                                                                                                                    forces, as described below in the
                                              Release No. 71176 (December 23, 2013), 78 FR             Holders.                                     Exchange’s statement regarding the
                                              79524 (December 30, 2013) (SR–NYSEArca–2013–                The Exchange notes that a significant     burden on competition. For these
                                              107).                                                    percentage of the orders of individual       reasons, the Exchange believes that the
                                                 7 ‘‘RMO’’ is defined in Rule 7.44(a)(2) as an ETP
                                                                                                       investors are executed over-the-             proposal is consistent with the Act.
                                              Holder that is approved by the Exchange to submit        counter.11 While the Exchange believes
                                              Retail Orders. However, an order designated as a
                                              Retail Order of an RMO for purposes of the Retail                                                               approximately 25.4% of share volume in September
                                              Liquidity Program is separate from the designation       require the ETP Holder to (i) exercise due diligence   2009). See also Mary Jo White, Focusing on
                                              of an order as a Retail Order for purposes of existing   before entering a Retail Order to assure that entry    Fundamentals: The Path to Address Equity Market
                                              pricing tiers in the Fee Schedule. See Securities        as a Retail Order is in compliance with the            Structure (Speech at the Security Traders
                                              Exchange Act Release No. 71722 (March 13, 2014),         requirements specified by the Exchange, and (ii)       Association 80th Annual Market Structure
                                              78 [sic] FR 15376 (March 19, 2014) (SR–NYSEArca–         monitor whether orders entered as Retail Orders        Conference, Oct. 2, 2013) (available on the
                                              2014–22) (‘‘Arca Retail Approval Order’’ [sic]). The     meet the applicable requirements. If the ETP Holder    Commission’s Web site) (‘‘White Speech’’); Mary L.
                                              proposed rule change solely concerns Retail Orders       represents Retail Orders from another broker-dealer    Schapiro, Strengthening Our Equity Market
                                              outside the Retail Liquidity Program that are            customer, the ETP Holder’s supervisory procedures      Structure (Speech at the Economic Club of New
                                              currently defined in the Fee Schedule as ‘‘Retail        must be reasonably designed to assure that the         York, Sept. 7, 2010) (available on the Commission’s
                                              Orders’’.                                                orders it receives from such broker-dealer customer    Web site) (‘‘Schapiro Speech’’). In her speech, Chair
                                                 8 See, e.g., Securities Exchange Act Release No.      that it designates as Retail Orders meets the          White noted a steadily increasing percentage of
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                                              68322 (November 29, 2012), 77 FR 72425                   definition of a Retail Order.                          trading that occurs in ‘‘dark’’ venues, which appear
                                                                                                         9 15 U.S.C. 78f(b).
                                              (December 5, 2012) (SR–NYSEArca–2012–129). ETP                                                                  to execute more than half of the orders of long-term
                                                                                                         10 15 U.S.C. 78f(b)(4) and (5).
                                              Holders designating orders as Retail Orders by                                                                  investors. Similarly, in her speech, only three years
                                              using a tag in the order entry message are required        11See Concept Release on Equity Market               earlier, Chair Schapiro noted that nearly 30 percent
                                              to have written policies and procedures reasonably       Structure, Securities Exchange Act Release No.         of volume in U.S.-listed equities was executed in
                                              designed to assure that it only designates orders as     61358 (January 14, 2010), 75 FR 3594 (January 21,      venues that do not display their liquidity or make
                                              Retail Orders if all requirements of a Retail Order      2010) (‘‘Concept Release’’) (noting that dark pools    it generally available to the public and the
                                              are met. The written policies and procedures             and internalizing broker-dealers executed              percentage was increasing nearly every month.



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                                                                             Federal Register / Vol. 80, No. 96 / Tuesday, May 19, 2015 / Notices                                                      28737

                                              B. Self-Regulatory Organization’s                       action is necessary or appropriate in the                submissions. You should submit only
                                              Statement on Burden on Competition                      public interest, for the protection of                   information that you wish to make
                                                 In accordance with Section 6(b)(8) of                investors, or otherwise in furtherance of                available publicly. All submissions
                                              the Act,12 the Exchange believes that the               the purposes of the Act. If the                          should refer to File Number SR–
                                              proposed rule change would not impose                   Commission takes such action, the                        NYSEArca–2015–39 and should be
                                              any burden on competition that is not                   Commission shall institute proceedings                   submitted on or before June 9, 2015.
                                              necessary or appropriate in furtherance                 under Section 19(b)(2)(B) 15 of the Act to                 For the Commission, by the Division of
                                              of the purposes of the Act. Instead, the                determine whether the proposed rule                      Trading and Markets, pursuant to delegated
                                              Exchange believes that the proposed                     change should be approved or                             authority.16
                                              fees would increase competition for                     disapproved.                                             Robert W. Errett,
                                              retail order flow among execution                       IV. Solicitation of Comments                             Deputy Secretary.
                                              venues and encourage additional
                                                                                                        Interested persons are invited to                      [FR Doc. 2015–12062 Filed 5–18–15; 8:45 am]
                                              execution opportunities on the
                                                                                                      submit written data, views, and                          BILLING CODE 8011–01–P
                                              Exchange and other registered
                                                                                                      arguments concerning the foregoing,
                                              exchanges. The Exchange believes the
                                                                                                      including whether the proposed rule
                                              proposed fee change also would not                                                                               SECURITIES AND EXCHANGE
                                                                                                      change is consistent with the Act.
                                              impose any burden on competition                                                                                 COMMISSION
                                                                                                      Comments may be submitted by any of
                                              among market participants. To the
                                                                                                      the following methods:
                                              contrary, because Primary Until 9:45                                                                             Sunshine Act Meeting
                                              Orders and Primary After 3:55 Orders                    Electronic Comments
                                              are designed to route to the primary                      • Use the Commission’s Internet                          Notice is hereby given, pursuant to
                                              listing market during designated times,                 comment form (http://www.sec.gov/                        the provisions of the Government in the
                                              the Exchange believes that the proposed                 rules/sro.shtml); or                                     Sunshine Act, Public Law 94–409, that
                                              fee would promote inter-exchange                          • Send an email to rule-comments@                      the Securities and Exchange
                                              competition by proving an incentive for                 sec.gov. Please include File Number SR–                  Commission will hold a Closed Meeting
                                              ETP Holders to route such orders to the                 NYSEArca–2015–39 on the subject line.                    on Thursday, May 21, 2015 at 2:00 p.m.
                                              Exchange, which would also benefit the
                                              primary listing markets that would                      Paper Comments                                             Commissioners, Counsel to the
                                                                                                                                                               Commissioners, the Secretary to the
                                              receive the orders when routed.                            • Send paper comments in triplicate
                                                 The Exchange notes that it operates in                                                                        Commission, and recording secretaries
                                                                                                      to Robert W. Errett, Deputy Secretary,
                                              a highly competitive market in which                                                                             will attend the Closed Meeting. Certain
                                                                                                      Securities and Exchange Commission,
                                              market participants can readily favor                                                                            staff members who have an interest in
                                                                                                      100 F Street NE., Washington, DC
                                              competing venues. In such an                                                                                     the matters also may be present.
                                                                                                      20549–1090.
                                              environment, the Exchange must                          All submissions should refer to File                       The General Counsel of the
                                              continually review, and consider                        Number SR–NYSEArca–2015–39. This                         Commission, or her designee, has
                                              adjusting, its fees and credits to remain               file number should be included on the                    certified that, in her opinion, one or
                                              competitive with other exchanges. For                   subject line if email is used. To help the               more of the exemptions set forth in 5
                                              the reasons described above, the                        Commission process and review your                       U.S.C. 552b(c)(3), (5), (7), 9(B) and (10)
                                              Exchange believes that the proposed                     comments more efficiently, please use                    and 17 CFR 200.402(a)(3), (5), (7), 9(ii)
                                              rule change promotes a competitive                      only one method. The Commission will                     and (10), permit consideration of the
                                              environment.                                            post all comments on the Commission’s                    scheduled matter at the Closed Meeting.
                                              C. Self-Regulatory Organization’s                       Internet Web site (http://www.sec.gov/                     Commissioner Stein, as duty officer,
                                              Statement on Comments on the                            rules/sro.shtml). Copies of the                          voted to consider the items listed for the
                                              Proposed Rule Change Received From                      submission, all subsequent                               Closed Meeting in closed session.
                                              Members, Participants, or Others                        amendments, all written statements                         The subject matter of the Closed
                                                                                                      with respect to the proposed rule                        Meeting will be: Institution and
                                                No written comments were solicited
                                                                                                      change that are filed with the                           settlement of injunctive actions;
                                              or received with respect to the proposed
                                                                                                      Commission, and all written                              Institution and settlement of
                                              rule change.
                                                                                                      communications relating to the                           administrative proceedings;
                                              III. Date of Effectiveness of the                       proposed rule change between the                         Adjudicatory matter; and Other matters
                                              Proposed Rule Change and Timing for                     Commission and any person, other than                    relating to enforcement proceedings.
                                              Commission Action                                       those that may be withheld from the
                                                                                                      public in accordance with the                              At times, changes in Commission
                                                 The foregoing rule change is effective                                                                        priorities require alterations in the
                                              upon filing pursuant to Section                         provisions of 5 U.S.C. 552, will be
                                                                                                      available for Web site viewing and                       scheduling of meeting items.
                                              19(b)(3)(A) 13 of the Act and
                                              subparagraph (f)(2) of Rule 19b–4 14                    printing in the Commission’s Public                        For further information and to
                                              thereunder, because it establishes a due,               Reference Room, 100 F Street NE.,                        ascertain what, if any, matters have been
                                              fee, or other charge imposed by the                     Washington, DC 20549, on official                        added, deleted or postponed, please
                                              Exchange.                                               business days between the hours of                       contact the Office of the Secretary at
                                                 At any time within 60 days of the                    10:00 a.m. and 3:00 p.m. Copies of the                   (202) 551–5400.
                                              filing of such proposed rule change, the                filing will also be available for                          Dated: May 14, 2015.
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                                              Commission summarily may                                inspection and copying at the principal
                                                                                                                                                               Brent J. Fields,
                                              temporarily suspend such rule change if                 office of the Exchange. All comments
                                                                                                      received will be posted without change;                  Secretary.
                                              it appears to the Commission that such
                                                                                                      the Commission does not edit personal                    [FR Doc. 2015–12183 Filed 5–15–15; 11:15 am]
                                                12 15 U.S.C. 78f(b)(8).                               identifying information from                             BILLING CODE 8011–01–P
                                                13 15 U.S.C. 78s(b)(3)(A).
                                                14 17 CFR 240.19b–4(f)(2).                             15 15   U.S.C. 78s(b)(2)(B).                              16 17   CFR 200.30–3(a)(12).



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Document Created: 2015-12-15 15:29:35
Document Modified: 2015-12-15 15:29:35
CategoryRegulatory Information
CollectionFederal Register
sudoc ClassAE 2.7:
GS 4.107:
AE 2.106:
PublisherOffice of the Federal Register, National Archives and Records Administration
SectionNotices
FR Citation80 FR 28735 

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