80 FR 37301 - Notice Pursuant to the National Cooperative Research and Production Act of 1993-Trustworthy Accountability Group, Inc.

DEPARTMENT OF JUSTICE
Antitrust Division

Federal Register Volume 80, Issue 125 (June 30, 2015)

[Federal Register Volume 80, Number 125 (Tuesday, June 30, 2015)]
[Notices]
[Pages 37301-37302]
From the Federal Register Online  [www.thefederalregister.org]
[FR Doc No: 2015-16026]


=======================================================================
-----------------------------------------------------------------------

DEPARTMENT OF JUSTICE

Antitrust Division


Notice Pursuant to the National Cooperative Research and 
Production Act of 1993--Trustworthy Accountability Group, Inc.

    Notice is hereby given that, on May 29, 2015, pursuant to section 
6(a) of the National Cooperative Research and Production Act of 1993, 
15 U.S.C. 4301 et seq. (``the Act''), Trustworthy Accountability Group, 
Inc. (``TAG'') has filed written notifications simultaneously with the 
Attorney General and the Federal Trade Commission disclosing (1) the 
name and principal place of business of the standards development 
organization and (2) the nature and scope of its standards development 
activities. The notifications were filed for the purpose of invoking 
the Act's provisions limiting the recovery of antitrust plaintiffs to 
actual damages under specified circumstances.
    Pursuant to section 6(b) of the Act, the name and principal place 
of business of the standards development organization is: Trustworthy 
Accountability Group, Inc., New York, NY. The nature and scope of TAG's 
standards development activities are: to address systemic market issues 
in four core areas: fraudulent digital advertising traffic, ad-
supported Internet piracy, business transparency and malware. TAG will 
establish standards to address fraudulent digital advertising in the 
supply chain and will connect those standards to tools for identifying 
legitimate companies (i.e., those companies not associated with 
fraudulent conduct) and fraudulent activity, including but not limited 
to, market participant submissions to TAG of domain names involved with 
known fraudulent conduct which will be curated into a frequently 
updated list. TAG's anti-piracy standards will involve the validation 
of digital advertising assurance providers (and others who enter the 
market) to ensure they effectively provide the services they purport to 
offer. TAG will also develop standards to increase transparency in the 
digital advertising supply chain through guidelines concerning 
programmatic selling, as well as the disclosure of information between 
buyers and sellers. TAG's standards development activity will also 
include guidance for market participants to address the problem of 
malware by setting best practices and sharing malware data for curation 
by TAG, as well as identification and

[[Page 37302]]

validation of legitimate actors. These standards will be voluntary and 
auditable.

 Patricia A. Brink,
Director of Civil Enforcement, Antitrust Division.
[FR Doc. 2015-16026 Filed 6-29-15; 8:45 am]
 BILLING CODE P