80_FR_81636 80 FR 81387 - Self-Regulatory Organizations; The NASDAQ Stock Market LLC; Notice of Filing and Immediate Effectiveness of Proposed Rule Change to Modify the Level 2 Professional Subscriber Fee

80 FR 81387 - Self-Regulatory Organizations; The NASDAQ Stock Market LLC; Notice of Filing and Immediate Effectiveness of Proposed Rule Change to Modify the Level 2 Professional Subscriber Fee

SECURITIES AND EXCHANGE COMMISSION

Federal Register Volume 80, Issue 249 (December 29, 2015)

Page Range81387-81390
FR Document2015-32652

Federal Register, Volume 80 Issue 249 (Tuesday, December 29, 2015)
[Federal Register Volume 80, Number 249 (Tuesday, December 29, 2015)]
[Notices]
[Pages 81387-81390]
From the Federal Register Online  [www.thefederalregister.org]
[FR Doc No: 2015-32652]



[[Page 81387]]

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SECURITIES AND EXCHANGE COMMISSION

[Release No. 34-76738; File No. SR-NASDAQ-2015-152]


Self-Regulatory Organizations; The NASDAQ Stock Market LLC; 
Notice of Filing and Immediate Effectiveness of Proposed Rule Change to 
Modify the Level 2 Professional Subscriber Fee

December 22, 2015.
    Pursuant to Section 19(b)(1) of the Securities Exchange Act of 1934 
(``Act''),\1\ and Rule 19b-4 thereunder,\2\ notice is hereby given that 
on December 15, 2015, The NASDAQ Stock Market LLC (``NASDAQ'' or 
``Exchange'') filed with the Securities and Exchange Commission 
(``Commission'' or ``SEC'') the proposed rule change as described in 
Items I, II, and III below, which Items have been prepared by NASDAQ. 
The Commission is publishing this notice to solicit comments on the 
proposed rule change from interested persons.
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    \1\ 15 U.S.C. 78s(b)(1).
    \2\ 17 CFR 240.19b-4.
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I. Self-Regulatory Organization's Statement of the Terms of the 
Substance of the Proposed Rule Change

    NASDAQ proposes to modify the NASDAQ Level 2 Professional 
subscriber (``Subscriber'') fee. While the changes proposed herein are 
effective upon filing, the Exchange has designated that the amendments 
be operative on January 4, 2016.
    The text of the proposed rule change is below. Proposed new 
language is italicized; proposed deletions are bracketed.

NASDAQ Market Rules
Equity Rules
* * * * *
7023. NASDAQ Depth-of-Book Data
    (a) No change.
    (b) Subscriber Fees.
    (1) NASDAQ Level 2
    (A) Non-Professional Subscribers pay a monthly fee of $9 each;
    (B) Professional Subscribers pay a monthly fee of $6[5]0 each for 
Display Usage based upon Direct or Indirect Access, or for Non-Display 
Usage based upon Indirect Access only;
    (C)-(E) No Change.
    (2)-(4) No change.
    (c)-(f) No change.
* * * * *

II. Self-Regulatory Organization's Statement of the Purpose of, and 
Statutory Basis for, the Proposed Rule Change

    In its filing with the Commission, NASDAQ included statements 
concerning the purpose of and basis for the proposed rule change and 
discussed any comments it received on the proposed rule change. The 
text of these statements may be examined at the places specified in 
Item IV below. NASDAQ has prepared summaries, set forth in Sections A, 
B, and C below, of the most significant aspects of such statements.

A. Self-Regulatory Organization's Statement of the Purpose of, and 
Statutory Basis for, the Proposed Rule Change

1. Purpose
    The purpose of the proposed rule change is to increase the NASDAQ 
Level 2 Professional Subscriber fee (``Level 2 fee''). Specifically, 
the Exchange proposes to increase the Level 2 fee by $10 from $50 to 
$60 for display usage based upon direct or indirect access, or for non-
display usage based upon indirect access only. This proposed rule 
change will not affect the pricing of the NASDAQ OpenView Non-
Professional and Professional Subscriber fees.
    The NASDAQ Level 2 product is optional. NASDAQ has enhanced this 
product through capacity upgrades and regulatory data sets over the 
life of the product. The network capacity for NASDAQ Level 2 has also 
increased from a 56 Kb feed to the current 33 Mb feed. Additionally, 
since NASDAQ Level 2 is also used for market making functions, NASDAQ 
has invested over the years to add regulatory data sets, such as Market 
Maker Mode, Trading Action status, Limit Up--Limit Down, Market Wide 
Circuit Breaker (MWCB) messaging and Short Sale Threshold Indicator.
    Moreover, NASDAQ also increased the infrastructure resiliency with 
the migration of the entire Exchange's Disaster Recovery facility to 
Chicago, Illinois, which further reduces proximity risk. The costs 
associated with this migration are being apportioned among data 
products across multiple asset classes and, as a result, some of this 
cost is being allocated to NASDAQ Level 2.
2. Statutory Basis
    The Exchange believes that the proposed rule change is consistent 
with the provisions of Section 6 of the Act,\3\ in general, and with 
Section 6(b)(4) and 6(b)(5) of the Act,\4\ in particular, in that it 
provides an equitable allocation of reasonable fees among Subscribers 
and recipients of NASDAQ data and is not designed to permit unfair 
discrimination between them. NASDAQ's proposal to increase the Level 2 
fee by $10 from $50 to $60 for display usage based upon direct or 
indirect access, or for non-display usage based upon indirect access 
only, is also consistent with the Act in that it reflects an equitable 
allocation of reasonable fees. The Commission has long recognized the 
fair and equitable and not unreasonably discriminatory nature of 
assessing different fees for Professional and Non-Professional Users of 
the same data. NASDAQ also believes it is equitable to assess a higher 
fee per Professional User than to an ordinary Non-Professional User due 
to the enhanced flexibility, lower overall costs and value that it 
offers Distributors.
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    \3\ 15 U.S.C. 78f.
    \4\ 15 U.S.C. 78f(b)(4) and (5).
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    In adopting Regulation NMS, the Commission granted self-regulatory 
organizations and broker-dealers increased authority and flexibility to 
offer new and unique market data to the public.
    The Commission concluded that Regulation NMS--by deregulating the 
market in proprietary data--would itself further the Act's goals of 
facilitating efficiency and competition:

    [E]fficiency is promoted when broker-dealers who do not need the 
data beyond the prices, sizes, market center identifications of the 
NBBO and consolidated last sale information are not required to 
receive (and pay for) such data. The Commission also believes that 
efficiency is promoted when broker-dealers may choose to receive 
(and pay for) additional market data based on their own internal 
analysis of the need for such data.\5\
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    \5\ Securities Exchange Act Release No. 51808 (June 9, 2005), 70 
FR 37496 (June 29, 2005).

    By removing ``unnecessary regulatory restrictions'' on the ability 
of exchanges to sell their own data, Regulation NMS advanced the goals 
of the Act and the principles reflected in its legislative history. If 
the free market should determine whether proprietary data is sold to 
broker-dealers at all, it follows that the price at which such data is 
sold should be set by the market as well. The Exchange considers Level 
2 to be the sort of market data product that the Commission envisioned 
when it adopted Regulation NMS.
    The decision of the United States Court of Appeals for the District 
of Columbia Circuit in NetCoaliton v. SEC \6\ (``NetCoalition I''), 
upheld the Commission's reliance upon competitive markets to set 
reasonable and equitably allocated fees for market data. ``In fact, the 
legislative history indicates that the Congress intended

[[Page 81388]]

that the market system `evolve through the interplay of competitive 
forces as unnecessary regulatory restrictions are removed' and that the 
SEC wield its regulatory power `in those situations where competition 
may not be sufficient,' such as in the creation of a `consolidated 
transactional reporting system.' \7\ The court agreed with the 
Commission's conclusion that ``Congress intended that `competitive 
forces should dictate the services and practices that constitute the 
U.S. national market system for trading equity securities.' '' \8\
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    \6\ See NetCoaliton v. SEC 615 F.3d 525 (D.C. Cir. 2010).
    \7\ NetCoalition I, at 535 (quoting H.R. Rep. No. 94-229, at 92 
(1975), as reprinted in 1975 U.S.C.C.A.N. 321, 323).
    \8\ Id.
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    The Court in NetCoalition I, while upholding the Commission's 
conclusion that competitive forces may be relied upon to establish the 
fairness of prices, nevertheless concluded that the record in that case 
did not adequately support the Commission's conclusions as to the 
competitive nature of the market for NYSE Arca, Inc.'s (``NYSE Arca'') 
data product at issue in that case. As explained below in NASDAQ's 
Statement on Burden on Competition, however, NASDAQ believes that there 
is substantial evidence of competition in the marketplace for data that 
was not in the record in the NetCoalition I case, and that the 
Commission is entitled to rely upon such evidence in concluding fees 
are the product of competition, and therefore in accordance with the 
relevant statutory standards.\9\ Accordingly, any findings of the court 
with respect to that product may not be relevant to the product at 
issue in this filing.
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    \9\ It should also be noted that Section 916 of the Dodd-Frank 
Wall Street Reform and Consumer Protection Act of 2010 (``Dodd-Frank 
Act'') has amended paragraph (A) of Section 19(b)(3) of the Act, 15 
U.S.C. 78s(b)(3), to make it clear that all exchange fees, including 
fees for market data, may be filed by exchanges on an immediately 
effective basis. See also NetCoalition v. SEC, 715 F.3d 342 (D.C. 
Cir. 2013) finding no jurisdiction to review Commission's non-
suspension of immediately effective fee changes).
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    NASDAQ believes that the allocation of the proposed fee is fair and 
equitable in accordance with Section 6(b)(4) of the Act, and not 
unreasonably discriminatory in accordance with Section 6(b)(5) of the 
Act. As described above, the proposed fee is based on pricing 
conventions and distinctions that exist in NASDAQ's current fee 
schedule. These distinctions are each based on principles of fairness 
and equity that have helped for many years to maintain fair, equitable, 
and not unreasonably discriminatory fees, and that apply with equal or 
greater force to the current proposal.
    As described in greater detail below, if NASDAQ has calculated 
improperly and the market deems the proposed fees to be unfair, 
inequitable, or unreasonably discriminatory, firms can discontinue the 
use of their data because the proposed product is optional to all 
parties. Firms are not required to purchase data and NASDAQ is not 
required to make data available or to offer specific pricing 
alternatives for potential purchases. NASDAQ can discontinue offering a 
pricing alternative (as it has in the past) and firms can discontinue 
their use at any time and for any reason (as they often do), including 
due to their assessment of the reasonableness of fees charged. NASDAQ 
continues to establish and revise pricing policies aimed at increasing 
fairness and equitable allocation of fees among Subscribers.
    NASDAQ believes that periodically it must adjust the Subscriber 
fees to reflect market forces. NASDAQ believes it is an appropriate 
time to adjust this fee to more accurately reflect the investments made 
to enhance this product through capacity upgrades and regulatory data 
sets added. This also reflects that the market for this information is 
highly competitive and continually evolves as products develop and 
change.

B. Self-Regulatory Organization's Statement on Burden on Competition

    The Exchange does not believe that the proposed rule change will 
result in any burden on competition that is not necessary or 
appropriate in furtherance of the purposes of the Act, as amended. 
Notwithstanding its determination that the Commission may rely upon 
competition to establish fair and equitably allocated fees for market 
data, the NetCoalition I court found that the Commission had not, in 
that case, compiled a record that adequately supported its conclusion 
that the market for the data at issue in the case was competitive. 
NASDAQ believes that a record may readily be established to demonstrate 
the competitive nature of the market in question.
    There is intense competition between trading platforms that provide 
transaction execution and routing services and proprietary data 
products. Transaction execution and proprietary data products are 
complementary in that market data is both an input and a byproduct of 
the execution service. In fact, market data and trade execution are a 
paradigmatic example of joint products with joint costs. Data products 
are valuable to many end Subscribers only insofar as they provide 
information that end Subscribers expect will assist them or their 
customers in making trading decisions.
    The costs of producing market data include not only the costs of 
the data distribution infrastructure, but also the costs of designing, 
maintaining, and operating the exchange's transaction execution 
platform and the cost of regulating the exchange to ensure its fair 
operation and maintain investor confidence. The total return that a 
trading platform earns reflects the revenues it receives from both 
products and the joint costs it incurs. Moreover, an exchange's 
customers view the costs of transaction executions and of data as a 
unified cost of doing business with the exchange. A broker-dealer will 
direct orders to a particular exchange only if the expected revenues 
from executing trades on the exchange exceed net transaction execution 
costs and the cost of data that the broker-dealer chooses to buy to 
support its trading decisions (or those of its customers). The choice 
of data products is, in turn, a product of the value of the products in 
making profitable trading decisions. If the cost of the product exceeds 
its expected value, the broker-dealer will choose not to buy it. 
Moreover, as a broker-dealer chooses to direct fewer orders to a 
particular exchange, the value of the product to that broker-dealer 
decreases, for two reasons. First, the product will contain less 
information, because executions of the broker-dealer's orders will not 
be reflected in it. Second, and perhaps more important, the product 
will be less valuable to that broker-dealer because it does not provide 
information about the venue to which it is directing its orders. Data 
from the competing venue to which the broker-dealer is directing orders 
will become correspondingly more valuable.
    Thus, an increase in the fees charged for either transactions or 
data has the potential to impair revenues from both products. ``No one 
disputes that competition for order flow is `fierce'.'' \10\ However, 
the existence of fierce competition for order flow implies a high 
degree of price sensitivity on the part of broker-dealers with order 
flow, since they may readily reduce costs by directing orders toward 
the lowest-cost trading venues. A broker-dealer that shifted its order 
flow from one platform to another in response to order execution price 
differentials would both reduce the value of that platform's market 
data and reduce its own need to consume data from the disfavored 
platform. Similarly, if a platform increases its market data fees, the

[[Page 81389]]

change will affect the overall cost of doing business with the 
platform, and affected broker-dealers will assess whether they can 
lower their trading costs by directing orders elsewhere and thereby 
lessening the need for the more expensive data.
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    \10\ NetCoalition I, at 539.
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    Analyzing the cost of market data distribution in isolation from 
the cost of all of the inputs supporting the creation of market data 
will inevitably underestimate the cost of the data. Thus, because it is 
impossible to create data without a fast, technologically robust, and 
well-regulated execution system, system costs and regulatory costs 
affect the price of market data. It would be equally misleading, 
however, to attribute all of the exchange's costs to the market data 
portion of an exchange's joint product. Rather, all of the exchange's 
costs are incurred for the unified purposes of attracting order flow, 
executing and/or routing orders, and generating and selling data about 
market activity. The total return that an exchange earns reflects the 
revenues it receives from the joint products and the total costs of the 
joint products.
    Competition among trading platforms can be expected to constrain 
the aggregate return each platform earns from the sale of its joint 
products, but different platforms may choose from a range of possible, 
and equally reasonable, pricing strategies as the means of recovering 
total costs. NASDAQ pays rebates to attract orders, charges relatively 
low prices for market information and charges relatively high prices 
for accessing posted liquidity. Other platforms may choose a strategy 
of paying lower liquidity rebates to attract orders, setting relatively 
low prices for accessing posted liquidity, and setting relatively high 
prices for market information. Still others may provide most data free 
of charge and rely exclusively on transaction fees to recover their 
costs. Finally, some platforms may incentivize use by providing 
opportunities for equity ownership, which may allow them to charge 
lower direct fees for executions and data.
    In this environment, there is no economic basis for regulating 
maximum prices for one of the joint products in an industry in which 
suppliers face competitive constraints with regard to the joint 
offering. Such regulation is unnecessary because an ``excessive'' price 
for one of the joint products will ultimately have to be reflected in 
lower prices for other products sold by the firm, or otherwise the firm 
will experience a loss in the volume of its sales that will be adverse 
to its overall profitability. In other words, an increase in the price 
of data will ultimately have to be accompanied by a decrease in the 
cost of executions, or the volume of both data and executions will 
fall.
    The level of competition and contestability \11\ in the market is 
evident in the numerous alternative venues that compete for order flow, 
including eleven self-regulatory organization (``SRO'') markets, as 
well as internalizing broker-dealers (``BDs'') and various forms of 
alternative trading systems (``ATSs''), including dark pools and 
electronic communication networks (``ECNs''). Each SRO market competes 
to produce transaction reports via trade executions, and two FINRA-
regulated trade reporting facilities (``TRFs'') compete to attract 
internalized transaction reports. It is common for BDs to further and 
exploit this competition by sending their order flow and transaction 
reports to multiple markets, rather than providing them all to a single 
market. Competitive markets for order flow, executions, and transaction 
reports provide pricing discipline for the inputs of proprietary data 
products.
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    \11\ Contestability in this rule filing means that the market 
leader for a particular product can be easily challenged.
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    The large number of SROs, TRFs, BDs, and ATSs that currently 
produce proprietary data or are currently capable of producing it 
provides further pricing discipline for proprietary data products. Each 
SRO, TRF, ATS, and BD is currently permitted to produce proprietary 
data products, and many currently do so or have announced plans to do 
so, including NASDAQ, New York Stock Exchange LLC, NYSE MKT LLC, NYSE 
Arca, and BATS Exchange (``BATS'')/Direct Edge.
    Any ATS or BD can combine with any other ATS, BD, or multiple ATSs 
or BDs to produce joint proprietary data products. Additionally, order 
routers and market data vendors can facilitate single or multiple BDs' 
production of proprietary data products. The potential sources of 
proprietary products are virtually limitless. Notably, the potential 
sources of data include the BDs that submit trade reports to TRFs and 
that have the ability to consolidate and distribute their data without 
the involvement of FINRA or an exchange-operated TRF.
    The fact that proprietary data from ATSs, BDs, and vendors can by-
pass SROs is significant in two respects. First, non-SROs can compete 
directly with SROs for the production and sale of proprietary data 
products, as BATS and NYSE Arca did before registering as exchanges by 
publishing proprietary book data on the internet. Second, because a 
single order or transaction report can appear in a core data product, 
an SRO proprietary product, and/or a non-SRO proprietary product, the 
data available in proprietary products is exponentially greater than 
the actual number of orders and transaction reports that exist in the 
marketplace.
    In addition to the competition and price discipline described 
above, the market for proprietary data products is also highly 
contestable because market entry is rapid, inexpensive and, based on 
Nasdaq's experience, profitable. The history of electronic trading is 
replete with examples of entrants that swiftly grew into some of the 
largest electronic trading platforms and proprietary data producers: 
Archipelago, Bloomberg Tradebook, Island, RediBook, Attain, TracECN, 
BATS Trading and BATS/Direct Edge. A proliferation of dark pools and 
other ATSs operate profitably with fragmentary shares of consolidated 
market volume.
    Regulation NMS, by deregulating the market for proprietary data, 
has increased the competition of that market. While BDs have previously 
published their proprietary data individually, Regulation NMS 
encourages market data vendors and BDs to produce proprietary products 
cooperatively in a manner never before possible. Multiple market data 
vendors already have the capability to aggregate data and disseminate 
it on a profitable scale, including Bloomberg and Thomson Reuters. In 
Europe, Cinnober aggregates and disseminates data from over 40 brokers 
and multilateral trading facilities.\12\
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    \12\ See http://www.cinnober.com/boat-trade-reporting.
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    In the case of TRFs, the rapid entry of several exchanges into this 
space in 2006-2007 following the development and Commission approval of 
the TRF structure demonstrates the contestability of this aspect of the 
market.\13\ Given the demand for trade reporting services that is 
itself a by-product of the fierce competition for transaction 
executions--characterized notably by a proliferation of ATSs and BDs 
offering internalization--any unjustified price increase in the fees 
associated with trade reporting or TRF data would shift trade report 
volumes from one of the existing TRFs to the other \14\ and create 
incentives for other

[[Page 81390]]

TRF operators to enter the space. Alternatively, because BDs reporting 
to TRFs are themselves free to consolidate the market data that they 
report, the market for over-the-counter data itself, separate and apart 
from the markets for execution and trade reporting services--is very 
competitive.
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    \13\ The low cost exit of two TRFs from the market is also 
evidence of a contestable market because new entrants are reluctant 
to enter a market where exit may involve substantial shut-down 
costs.
    \14\ It should be noted that the FINRA/NYSE TRF during November 
2016 [sic] received reports for 10.6% of non-exchange share volume 
in Regulation NMS stocks that represented 3.8% of overall volume.
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    Moreover, consolidated data provides two additional measures of 
pricing discipline for proprietary data products that are a subset of 
the consolidated data stream. First, the consolidated data is widely 
available in real-time at $1 per month for non-professional users. 
Second, consolidated data is also available at no cost with a 15- or 
20-minute delay. Because consolidated data contains marketwide 
information, it effectively places a cap on the fees assessed for 
proprietary data (such as last sale data) that is simply a subset of 
the consolidated data. The mere availability of low-cost or free 
consolidated data provides a powerful form of pricing discipline for 
proprietary data products that contain data elements that are a subset 
of the consolidated data, by highlighting the optional nature of 
proprietary products.
    In this environment, an unjustified price increase in the fees 
charged for either transactions or data has the potential to impair 
revenues from both products. ``No one disputes that competition for 
order flow is `fierce'.'' NetCoalition I at 539. The existence of 
fierce competition for order flow implies a high degree of price 
sensitivity on the part of BDs with order flow, since they may readily 
reduce costs by directing orders toward the lowest-cost trading venues. 
A BD that shifted its order flow from one platform to another in 
response to order execution price differentials would both reduce the 
value of that platform's market data and reduce its own need to consume 
data from the disfavored platform. If a platform increases its market 
data fees, the change will affect the overall cost of doing business 
with the platform, and affected BDs will assess whether they can lower 
their trading costs by directing orders elsewhere and thereby lessening 
the need for the more expensive data.

C. Self-Regulatory Organization's Statement on Comments on the Proposed 
Rule Change Received From Members, Participants, or Others

    Written comments were neither solicited nor received.

III. Date of Effectiveness of the Proposed Rule Change and Timing for 
Commission Action

    The foregoing rule change has become effective pursuant to Section 
19(b)(3)(A)(ii) of the Act.\15\ At any time within 60 days of the 
filing of the proposed rule change, the Commission summarily may 
temporarily suspend such rule change if it appears to the Commission 
that such action is necessary or appropriate in the public interest, 
for the protection of investors, or otherwise in furtherance of the 
purposes of the Act. If the Commission takes such action, the 
Commission shall institute proceedings to determine whether the 
proposed rule should be approved or disapproved.
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    \15\ 15 U.S.C. 78s(b)(3)(a)(ii). [sic]
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IV. Solicitation of Comments

    Interested persons are invited to submit written data, views, and 
arguments concerning the foregoing, including whether the proposed rule 
change is consistent with the Act. Comments may be submitted by any of 
the following methods:

Electronic Comments

     Use the Commission's Internet comment form (http://www.sec.gov/rules/sro.shtml); or
     Send an email to rule-comments@sec.gov. Please include 
File Number SR-NASDAQ-2015-152 on the subject line.

Paper Comments

     Send paper comments in triplicate to Secretary, Securities 
and Exchange Commission, 100 F Street NE., Washington, DC 20549-1090.

All submissions should refer to File Number SR-NASDAQ-2015-152. This 
file number should be included on the subject line if email is used. To 
help the Commission process and review your comments more efficiently, 
please use only one method. The Commission will post all comments on 
the Commission's Internet Web site (http://www.sec.gov/rules/sro.shtml). Copies of the submission, all subsequent amendments, all 
written statements with respect to the proposed rule change that are 
filed with the Commission, and all written communications relating to 
the proposed rule change between the Commission and any person, other 
than those that may be withheld from the public in accordance with the 
provisions of 5 U.S.C. 552, will be available for Web site viewing and 
printing in the Commission's Public Reference Room, 100 F Street NE., 
Washington, DC 20549 on official business days between the hours of 
10:00 a.m. and 3:00 p.m. Copies of such filing also will be available 
for inspection and copying at the principal office of the Exchange. All 
comments received will be posted without change; the Commission does 
not edit personal identifying information from submissions. You should 
submit only information that you wish to make available publicly. All 
submissions should refer to File Number SR-NASDAQ-2015-152, and should 
be submitted on or before January 19, 2016.
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    \16\ 17 CFR 200.30-3(a)(12).

    For the Commission, by the Division of Trading and Markets, 
pursuant to delegated authority.\16\
Brent J. Fields,
Secretary.
[FR Doc. 2015-32652 Filed 12-28-15; 8:45 am]
 BILLING CODE 8011-01-P



                                                                                  Federal Register / Vol. 80, No. 249 / Tuesday, December 29, 2015 / Notices                                                      81387

                                                    SECURITIES AND EXCHANGE                                    concerning the purpose of and basis for                 designed to permit unfair
                                                    COMMISSION                                                 the proposed rule change and discussed                  discrimination between them.
                                                                                                               any comments it received on the                         NASDAQ’s proposal to increase the
                                                    [Release No. 34–76738; File No. SR–
                                                                                                               proposed rule change. The text of these                 Level 2 fee by $10 from $50 to $60 for
                                                    NASDAQ–2015–152]
                                                                                                               statements may be examined at the                       display usage based upon direct or
                                                    Self-Regulatory Organizations; The                         places specified in Item IV below.                      indirect access, or for non-display usage
                                                    NASDAQ Stock Market LLC; Notice of                         NASDAQ has prepared summaries, set                      based upon indirect access only, is also
                                                    Filing and Immediate Effectiveness of                      forth in Sections A, B, and C below, of                 consistent with the Act in that it reflects
                                                    Proposed Rule Change to Modify the                         the most significant aspects of such                    an equitable allocation of reasonable
                                                    Level 2 Professional Subscriber Fee                        statements.                                             fees. The Commission has long
                                                                                                                                                                       recognized the fair and equitable and
                                                                                                               A. Self-Regulatory Organization’s
                                                    December 22, 2015.                                                                                                 not unreasonably discriminatory nature
                                                                                                               Statement of the Purpose of, and
                                                       Pursuant to Section 19(b)(1) of the                                                                             of assessing different fees for
                                                                                                               Statutory Basis for, the Proposed Rule
                                                    Securities Exchange Act of 1934                                                                                    Professional and Non-Professional Users
                                                                                                               Change
                                                    (‘‘Act’’),1 and Rule 19b–4 thereunder,2                                                                            of the same data. NASDAQ also believes
                                                    notice is hereby given that on December                    1. Purpose                                              it is equitable to assess a higher fee per
                                                    15, 2015, The NASDAQ Stock Market                             The purpose of the proposed rule                     Professional User than to an ordinary
                                                    LLC (‘‘NASDAQ’’ or ‘‘Exchange’’) filed                     change is to increase the NASDAQ                        Non-Professional User due to the
                                                    with the Securities and Exchange                           Level 2 Professional Subscriber fee                     enhanced flexibility, lower overall costs
                                                    Commission (‘‘Commission’’ or ‘‘SEC’’)                     (‘‘Level 2 fee’’). Specifically, the                    and value that it offers Distributors.
                                                    the proposed rule change as described                      Exchange proposes to increase the Level                    In adopting Regulation NMS, the
                                                    in Items I, II, and III below, which Items                 2 fee by $10 from $50 to $60 for display                Commission granted self-regulatory
                                                    have been prepared by NASDAQ. The                          usage based upon direct or indirect                     organizations and broker-dealers
                                                    Commission is publishing this notice to                    access, or for non-display usage based                  increased authority and flexibility to
                                                    solicit comments on the proposed rule                      upon indirect access only. This                         offer new and unique market data to the
                                                    change from interested persons.                            proposed rule change will not affect the                public.
                                                                                                                                                                          The Commission concluded that
                                                    I. Self-Regulatory Organization’s                          pricing of the NASDAQ OpenView Non-
                                                                                                                                                                       Regulation NMS—by deregulating the
                                                    Statement of the Terms of the Substance                    Professional and Professional Subscriber
                                                                                                                                                                       market in proprietary data—would itself
                                                    of the Proposed Rule Change                                fees.
                                                                                                                  The NASDAQ Level 2 product is                        further the Act’s goals of facilitating
                                                       NASDAQ proposes to modify the                           optional. NASDAQ has enhanced this                      efficiency and competition:
                                                    NASDAQ Level 2 Professional                                product through capacity upgrades and                     [E]fficiency is promoted when broker-
                                                    subscriber (‘‘Subscriber’’) fee. While the                 regulatory data sets over the life of the               dealers who do not need the data beyond the
                                                    changes proposed herein are effective                      product. The network capacity for                       prices, sizes, market center identifications of
                                                    upon filing, the Exchange has                                                                                      the NBBO and consolidated last sale
                                                                                                               NASDAQ Level 2 has also increased
                                                    designated that the amendments be                                                                                  information are not required to receive (and
                                                                                                               from a 56 Kb feed to the current 33 Mb                  pay for) such data. The Commission also
                                                    operative on January 4, 2016.                              feed. Additionally, since NASDAQ                        believes that efficiency is promoted when
                                                       The text of the proposed rule change                    Level 2 is also used for market making                  broker-dealers may choose to receive (and
                                                    is below. Proposed new language is                         functions, NASDAQ has invested over                     pay for) additional market data based on their
                                                    italicized; proposed deletions are                         the years to add regulatory data sets,                  own internal analysis of the need for such
                                                    bracketed.                                                 such as Market Maker Mode, Trading                      data.5
                                                    NASDAQ Market Rules                                        Action status, Limit Up—Limit Down,                       By removing ‘‘unnecessary regulatory
                                                    Equity Rules                                               Market Wide Circuit Breaker (MWCB)                      restrictions’’ on the ability of exchanges
                                                    *      *     *    *     *                                  messaging and Short Sale Threshold                      to sell their own data, Regulation NMS
                                                    7023. NASDAQ Depth-of-Book Data                            Indicator.                                              advanced the goals of the Act and the
                                                       (a) No change.                                             Moreover, NASDAQ also increased                      principles reflected in its legislative
                                                       (b) Subscriber Fees.                                    the infrastructure resiliency with the                  history. If the free market should
                                                       (1) NASDAQ Level 2                                      migration of the entire Exchange’s                      determine whether proprietary data is
                                                       (A) Non-Professional Subscribers pay                    Disaster Recovery facility to Chicago,                  sold to broker-dealers at all, it follows
                                                    a monthly fee of $9 each;                                  Illinois, which further reduces                         that the price at which such data is sold
                                                       (B) Professional Subscribers pay a                      proximity risk. The costs associated                    should be set by the market as well. The
                                                    monthly fee of $6[5]0 each for Display                     with this migration are being                           Exchange considers Level 2 to be the
                                                    Usage based upon Direct or Indirect                        apportioned among data products across                  sort of market data product that the
                                                    Access, or for Non-Display Usage based                     multiple asset classes and, as a result,                Commission envisioned when it
                                                    upon Indirect Access only;                                 some of this cost is being allocated to                 adopted Regulation NMS.
                                                       (C)–(E) No Change.                                      NASDAQ Level 2.                                           The decision of the United States
                                                       (2)–(4) No change.                                                                                              Court of Appeals for the District of
                                                       (c)–(f) No change.                                      2. Statutory Basis
                                                                                                                                                                       Columbia Circuit in NetCoaliton v.
                                                    *      *     *    *     *                                     The Exchange believes that the                       SEC 6 (‘‘NetCoalition I’’), upheld the
                                                                                                               proposed rule change is consistent with                 Commission’s reliance upon
                                                    II. Self-Regulatory Organization’s
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                                                                                                               the provisions of Section 6 of the Act,3                competitive markets to set reasonable
                                                    Statement of the Purpose of, and                           in general, and with Section 6(b)(4) and
                                                    Statutory Basis for, the Proposed Rule                                                                             and equitably allocated fees for market
                                                                                                               6(b)(5) of the Act,4 in particular, in that             data. ‘‘In fact, the legislative history
                                                    Change                                                     it provides an equitable allocation of                  indicates that the Congress intended
                                                       In its filing with the Commission,                      reasonable fees among Subscribers and
                                                    NASDAQ included statements                                 recipients of NASDAQ data and is not                       5 Securities Exchange Act Release No. 51808

                                                                                                                                                                       (June 9, 2005), 70 FR 37496 (June 29, 2005).
                                                      1 15   U.S.C. 78s(b)(1).                                   3 15   U.S.C. 78f.                                       6 See NetCoaliton v. SEC 615 F.3d 525 (D.C. Cir.
                                                      2 17   CFR 240.19b–4.                                      4 15   U.S.C. 78f(b)(4) and (5).                      2010).



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                                                    81388                       Federal Register / Vol. 80, No. 249 / Tuesday, December 29, 2015 / Notices

                                                    that the market system ‘evolve through                   that apply with equal or greater force to            that end Subscribers expect will assist
                                                    the interplay of competitive forces as                   the current proposal.                                them or their customers in making
                                                    unnecessary regulatory restrictions are                     As described in greater detail below,             trading decisions.
                                                    removed’ and that the SEC wield its                      if NASDAQ has calculated improperly                     The costs of producing market data
                                                    regulatory power ‘in those situations                    and the market deems the proposed fees               include not only the costs of the data
                                                    where competition may not be                             to be unfair, inequitable, or                        distribution infrastructure, but also the
                                                    sufficient,’ such as in the creation of a                unreasonably discriminatory, firms can               costs of designing, maintaining, and
                                                    ‘consolidated transactional reporting                    discontinue the use of their data                    operating the exchange’s transaction
                                                    system.’ 7 The court agreed with the                     because the proposed product is                      execution platform and the cost of
                                                    Commission’s conclusion that                             optional to all parties. Firms are not               regulating the exchange to ensure its fair
                                                    ‘‘Congress intended that ‘competitive                    required to purchase data and NASDAQ                 operation and maintain investor
                                                    forces should dictate the services and                   is not required to make data available or            confidence. The total return that a
                                                    practices that constitute the U.S.                       to offer specific pricing alternatives for           trading platform earns reflects the
                                                    national market system for trading                       potential purchases. NASDAQ can                      revenues it receives from both products
                                                    equity securities.’ ’’ 8                                 discontinue offering a pricing                       and the joint costs it incurs. Moreover,
                                                                                                             alternative (as it has in the past) and              an exchange’s customers view the costs
                                                       The Court in NetCoalition I, while                    firms can discontinue their use at any               of transaction executions and of data as
                                                    upholding the Commission’s conclusion                    time and for any reason (as they often               a unified cost of doing business with the
                                                    that competitive forces may be relied                    do), including due to their assessment of            exchange. A broker-dealer will direct
                                                    upon to establish the fairness of prices,                the reasonableness of fees charged.                  orders to a particular exchange only if
                                                    nevertheless concluded that the record                   NASDAQ continues to establish and                    the expected revenues from executing
                                                    in that case did not adequately support                  revise pricing policies aimed at                     trades on the exchange exceed net
                                                    the Commission’s conclusions as to the                   increasing fairness and equitable                    transaction execution costs and the cost
                                                    competitive nature of the market for                     allocation of fees among Subscribers.                of data that the broker-dealer chooses to
                                                    NYSE Arca, Inc.’s (‘‘NYSE Arca’’) data                      NASDAQ believes that periodically it              buy to support its trading decisions (or
                                                    product at issue in that case. As                        must adjust the Subscriber fees to reflect           those of its customers). The choice of
                                                    explained below in NASDAQ’s                              market forces. NASDAQ believes it is an              data products is, in turn, a product of
                                                    Statement on Burden on Competition,                      appropriate time to adjust this fee to               the value of the products in making
                                                    however, NASDAQ believes that there is                   more accurately reflect the investments              profitable trading decisions. If the cost
                                                    substantial evidence of competition in                   made to enhance this product through                 of the product exceeds its expected
                                                    the marketplace for data that was not in                 capacity upgrades and regulatory data                value, the broker-dealer will choose not
                                                    the record in the NetCoalition I case,                   sets added. This also reflects that the              to buy it. Moreover, as a broker-dealer
                                                    and that the Commission is entitled to                   market for this information is highly                chooses to direct fewer orders to a
                                                    rely upon such evidence in concluding                    competitive and continually evolves as               particular exchange, the value of the
                                                    fees are the product of competition, and                 products develop and change.                         product to that broker-dealer decreases,
                                                    therefore in accordance with the                                                                              for two reasons. First, the product will
                                                    relevant statutory standards.9                           B. Self-Regulatory Organization’s
                                                                                                             Statement on Burden on Competition                   contain less information, because
                                                    Accordingly, any findings of the court                                                                        executions of the broker-dealer’s orders
                                                    with respect to that product may not be                     The Exchange does not believe that                will not be reflected in it. Second, and
                                                    relevant to the product at issue in this                 the proposed rule change will result in              perhaps more important, the product
                                                    filing.                                                  any burden on competition that is not                will be less valuable to that broker-
                                                       NASDAQ believes that the allocation                   necessary or appropriate in furtherance              dealer because it does not provide
                                                    of the proposed fee is fair and equitable                of the purposes of the Act, as amended.              information about the venue to which it
                                                    in accordance with Section 6(b)(4) of the                Notwithstanding its determination that               is directing its orders. Data from the
                                                    Act, and not unreasonably                                the Commission may rely upon                         competing venue to which the broker-
                                                    discriminatory in accordance with                        competition to establish fair and                    dealer is directing orders will become
                                                    Section 6(b)(5) of the Act. As described                 equitably allocated fees for market data,            correspondingly more valuable.
                                                    above, the proposed fee is based on                      the NetCoalition I court found that the                 Thus, an increase in the fees charged
                                                    pricing conventions and distinctions                     Commission had not, in that case,                    for either transactions or data has the
                                                    that exist in NASDAQ’s current fee                       compiled a record that adequately                    potential to impair revenues from both
                                                    schedule. These distinctions are each                    supported its conclusion that the market             products. ‘‘No one disputes that
                                                    based on principles of fairness and                      for the data at issue in the case was                competition for order flow is ‘fierce’.’’ 10
                                                    equity that have helped for many years                   competitive. NASDAQ believes that a                  However, the existence of fierce
                                                    to maintain fair, equitable, and not                     record may readily be established to                 competition for order flow implies a
                                                    unreasonably discriminatory fees, and                    demonstrate the competitive nature of                high degree of price sensitivity on the
                                                                                                             the market in question.                              part of broker-dealers with order flow,
                                                       7 NetCoalition I, at 535 (quoting H.R. Rep. No. 94–
                                                                                                                There is intense competition between              since they may readily reduce costs by
                                                    229, at 92 (1975), as reprinted in 1975 U.S.C.C.A.N.
                                                                                                             trading platforms that provide                       directing orders toward the lowest-cost
                                                    321, 323).                                               transaction execution and routing                    trading venues. A broker-dealer that
                                                       8 Id.                                                 services and proprietary data products.              shifted its order flow from one platform
                                                                                                             Transaction execution and proprietary                to another in response to order
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                                                       9 It should also be noted that Section 916 of the

                                                    Dodd-Frank Wall Street Reform and Consumer               data products are complementary in that              execution price differentials would both
                                                    Protection Act of 2010 (‘‘Dodd-Frank Act’’) has
                                                    amended paragraph (A) of Section 19(b)(3) of the
                                                                                                             market data is both an input and a                   reduce the value of that platform’s
                                                    Act, 15 U.S.C. 78s(b)(3), to make it clear that all      byproduct of the execution service. In               market data and reduce its own need to
                                                    exchange fees, including fees for market data, may       fact, market data and trade execution are            consume data from the disfavored
                                                    be filed by exchanges on an immediately effective        a paradigmatic example of joint                      platform. Similarly, if a platform
                                                    basis. See also NetCoalition v. SEC, 715 F.3d 342
                                                    (D.C. Cir. 2013) finding no jurisdiction to review
                                                                                                             products with joint costs. Data products             increases its market data fees, the
                                                    Commission’s non-suspension of immediately               are valuable to many end Subscribers
                                                    effective fee changes).                                  only insofar as they provide information               10 NetCoalition   I, at 539.



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                                                                               Federal Register / Vol. 80, No. 249 / Tuesday, December 29, 2015 / Notices                                                      81389

                                                    change will affect the overall cost of                  in the price of data will ultimately have                book data on the internet. Second,
                                                    doing business with the platform, and                   to be accompanied by a decrease in the                   because a single order or transaction
                                                    affected broker-dealers will assess                     cost of executions, or the volume of both                report can appear in a core data product,
                                                    whether they can lower their trading                    data and executions will fall.                           an SRO proprietary product, and/or a
                                                    costs by directing orders elsewhere and                    The level of competition and                          non-SRO proprietary product, the data
                                                    thereby lessening the need for the more                 contestability 11 in the market is evident               available in proprietary products is
                                                    expensive data.                                         in the numerous alternative venues that                  exponentially greater than the actual
                                                       Analyzing the cost of market data                    compete for order flow, including                        number of orders and transaction
                                                    distribution in isolation from the cost of              eleven self-regulatory organization                      reports that exist in the marketplace.
                                                    all of the inputs supporting the creation               (‘‘SRO’’) markets, as well as                               In addition to the competition and
                                                    of market data will inevitably                          internalizing broker-dealers (‘‘BDs’’) and               price discipline described above, the
                                                    underestimate the cost of the data. Thus,               various forms of alternative trading                     market for proprietary data products is
                                                    because it is impossible to create data                 systems (‘‘ATSs’’), including dark pools                 also highly contestable because market
                                                    without a fast, technologically robust,                 and electronic communication networks                    entry is rapid, inexpensive and, based
                                                    and well-regulated execution system,                    (‘‘ECNs’’). Each SRO market competes to                  on Nasdaq’s experience, profitable. The
                                                    system costs and regulatory costs affect                produce transaction reports via trade                    history of electronic trading is replete
                                                    the price of market data. It would be                   executions, and two FINRA-regulated                      with examples of entrants that swiftly
                                                    equally misleading, however, to                         trade reporting facilities (‘‘TRFs’’)                    grew into some of the largest electronic
                                                    attribute all of the exchange’s costs to                compete to attract internalized                          trading platforms and proprietary data
                                                    the market data portion of an exchange’s                transaction reports. It is common for                    producers: Archipelago, Bloomberg
                                                    joint product. Rather, all of the                       BDs to further and exploit this                          Tradebook, Island, RediBook, Attain,
                                                    exchange’s costs are incurred for the                   competition by sending their order flow                  TracECN, BATS Trading and BATS/
                                                    unified purposes of attracting order                    and transaction reports to multiple                      Direct Edge. A proliferation of dark
                                                    flow, executing and/or routing orders,                  markets, rather than providing them all                  pools and other ATSs operate profitably
                                                    and generating and selling data about                   to a single market. Competitive markets                  with fragmentary shares of consolidated
                                                    market activity. The total return that an               for order flow, executions, and                          market volume.
                                                    exchange earns reflects the revenues it                 transaction reports provide pricing                         Regulation NMS, by deregulating the
                                                    receives from the joint products and the                discipline for the inputs of proprietary                 market for proprietary data, has
                                                    total costs of the joint products.                      data products.                                           increased the competition of that
                                                       Competition among trading platforms                     The large number of SROs, TRFs, BDs,                  market. While BDs have previously
                                                    can be expected to constrain the                        and ATSs that currently produce                          published their proprietary data
                                                    aggregate return each platform earns                    proprietary data or are currently capable                individually, Regulation NMS
                                                    from the sale of its joint products, but                of producing it provides further pricing                 encourages market data vendors and
                                                    different platforms may choose from a                   discipline for proprietary data products.                BDs to produce proprietary products
                                                    range of possible, and equally                          Each SRO, TRF, ATS, and BD is                            cooperatively in a manner never before
                                                    reasonable, pricing strategies as the                   currently permitted to produce                           possible. Multiple market data vendors
                                                    means of recovering total costs.                        proprietary data products, and many                      already have the capability to aggregate
                                                    NASDAQ pays rebates to attract orders,                  currently do so or have announced                        data and disseminate it on a profitable
                                                    charges relatively low prices for market                plans to do so, including NASDAQ,                        scale, including Bloomberg and
                                                    information and charges relatively high                 New York Stock Exchange LLC, NYSE                        Thomson Reuters. In Europe, Cinnober
                                                    prices for accessing posted liquidity.                  MKT LLC, NYSE Arca, and BATS                             aggregates and disseminates data from
                                                    Other platforms may choose a strategy                   Exchange (‘‘BATS’’)/Direct Edge.                         over 40 brokers and multilateral trading
                                                    of paying lower liquidity rebates to                       Any ATS or BD can combine with any                    facilities.12
                                                    attract orders, setting relatively low                  other ATS, BD, or multiple ATSs or BDs                      In the case of TRFs, the rapid entry of
                                                    prices for accessing posted liquidity,                  to produce joint proprietary data                        several exchanges into this space in
                                                    and setting relatively high prices for                  products. Additionally, order routers                    2006–2007 following the development
                                                    market information. Still others may                    and market data vendors can facilitate                   and Commission approval of the TRF
                                                    provide most data free of charge and                    single or multiple BDs’ production of                    structure demonstrates the
                                                    rely exclusively on transaction fees to                 proprietary data products. The potential                 contestability of this aspect of the
                                                    recover their costs. Finally, some                      sources of proprietary products are                      market.13 Given the demand for trade
                                                    platforms may incentivize use by                        virtually limitless. Notably, the                        reporting services that is itself a by-
                                                    providing opportunities for equity                      potential sources of data include the                    product of the fierce competition for
                                                    ownership, which may allow them to                      BDs that submit trade reports to TRFs                    transaction executions—characterized
                                                    charge lower direct fees for executions                 and that have the ability to consolidate                 notably by a proliferation of ATSs and
                                                    and data.                                               and distribute their data without the                    BDs offering internalization—any
                                                       In this environment, there is no
                                                                                                            involvement of FINRA or an exchange-                     unjustified price increase in the fees
                                                    economic basis for regulating maximum
                                                                                                            operated TRF.                                            associated with trade reporting or TRF
                                                    prices for one of the joint products in an                 The fact that proprietary data from                   data would shift trade report volumes
                                                    industry in which suppliers face                        ATSs, BDs, and vendors can by-pass                       from one of the existing TRFs to the
                                                    competitive constraints with regard to                  SROs is significant in two respects.                     other 14 and create incentives for other
                                                    the joint offering. Such regulation is
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                                                                                                            First, non-SROs can compete directly
                                                    unnecessary because an ‘‘excessive’’                    with SROs for the production and sale                       12 See http://www.cinnober.com/boat-trade-
                                                    price for one of the joint products will                of proprietary data products, as BATS                    reporting.
                                                    ultimately have to be reflected in lower                and NYSE Arca did before registering as
                                                                                                                                                                        13 The low cost exit of two TRFs from the market

                                                    prices for other products sold by the                   exchanges by publishing proprietary
                                                                                                                                                                     is also evidence of a contestable market because
                                                    firm, or otherwise the firm will                                                                                 new entrants are reluctant to enter a market where
                                                                                                                                                                     exit may involve substantial shut-down costs.
                                                    experience a loss in the volume of its                    11 Contestability in this rule filing means that the      14 It should be noted that the FINRA/NYSE TRF
                                                    sales that will be adverse to its overall               market leader for a particular product can be easily     during November 2016 [sic] received reports for
                                                    profitability. In other words, an increase              challenged.                                                                                         Continued




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                                                    81390                      Federal Register / Vol. 80, No. 249 / Tuesday, December 29, 2015 / Notices

                                                    TRF operators to enter the space.                       III. Date of Effectiveness of the                         Washington, DC 20549 on official
                                                    Alternatively, because BDs reporting to                 Proposed Rule Change and Timing for                       business days between the hours of
                                                    TRFs are themselves free to consolidate                 Commission Action                                         10:00 a.m. and 3:00 p.m. Copies of such
                                                    the market data that they report, the                      The foregoing rule change has become                   filing also will be available for
                                                    market for over-the-counter data itself,                effective pursuant to Section                             inspection and copying at the principal
                                                    separate and apart from the markets for                 19(b)(3)(A)(ii) of the Act.15 At any time                 office of the Exchange. All comments
                                                    execution and trade reporting services—                                                                           received will be posted without change;
                                                                                                            within 60 days of the filing of the
                                                    is very competitive.                                                                                              the Commission does not edit personal
                                                                                                            proposed rule change, the Commission
                                                       Moreover, consolidated data provides                                                                           identifying information from
                                                                                                            summarily may temporarily suspend
                                                    two additional measures of pricing                                                                                submissions. You should submit only
                                                                                                            such rule change if it appears to the
                                                    discipline for proprietary data products                                                                          information that you wish to make
                                                                                                            Commission that such action is
                                                    that are a subset of the consolidated data                                                                        available publicly. All submissions
                                                                                                            necessary or appropriate in the public
                                                    stream. First, the consolidated data is                                                                           should refer to File Number SR–
                                                                                                            interest, for the protection of investors,
                                                    widely available in real-time at $1 per                                                                           NASDAQ–2015–152, and should be
                                                                                                            or otherwise in furtherance of the
                                                    month for non-professional users.                                                                                 submitted on or before January 19,2016.
                                                                                                            purposes of the Act. If the Commission
                                                    Second, consolidated data is also                       takes such action, the Commission shall                     For the Commission, by the Division of
                                                    available at no cost with a 15- or 20-                  institute proceedings to determine                        Trading and Markets, pursuant to delegated
                                                    minute delay. Because consolidated                                                                                authority.16
                                                                                                            whether the proposed rule should be
                                                    data contains marketwide information,                                                                             Brent J. Fields,
                                                                                                            approved or disapproved.
                                                    it effectively places a cap on the fees                                                                           Secretary.
                                                    assessed for proprietary data (such as                  IV. Solicitation of Comments                              [FR Doc. 2015–32652 Filed 12–28–15; 8:45 am]
                                                    last sale data) that is simply a subset of                Interested persons are invited to                       BILLING CODE 8011–01–P
                                                    the consolidated data. The mere                         submit written data, views, and
                                                    availability of low-cost or free                        arguments concerning the foregoing,
                                                    consolidated data provides a powerful                   including whether the proposed rule                       SECURITIES AND EXCHANGE
                                                    form of pricing discipline for                          change is consistent with the Act.                        COMMISSION
                                                    proprietary data products that contain                  Comments may be submitted by any of                       [Release No. 34–76732; File No. SR–BOX–
                                                    data elements that are a subset of the                  the following methods:                                    2015–38]
                                                    consolidated data, by highlighting the
                                                    optional nature of proprietary products.                Electronic Comments                                       Self-Regulatory Organizations; BOX
                                                       In this environment, an unjustified                    • Use the Commission’s Internet                         Options Exchange LLC; Notice of
                                                    price increase in the fees charged for                  comment form (http://www.sec.gov/                         Filing and Immediate Effectiveness of
                                                    either transactions or data has the                     rules/sro.shtml); or                                      a Proposed Rule Change To Amend
                                                    potential to impair revenues from both                    • Send an email to rule-comments@                       BOX Rule 2020 (Participant Eligibility
                                                    products. ‘‘No one disputes that                        sec.gov. Please include File Number SR–                   and Registration) To Replace the
                                                    competition for order flow is ‘fierce’.’’               NASDAQ–2015–152 on the subject line.                      Limited Representative—Proprietary
                                                    NetCoalition I at 539. The existence of                                                                           Trader and Limited Principal—
                                                                                                            Paper Comments                                            Proprietary Trader Registration
                                                    fierce competition for order flow
                                                    implies a high degree of price sensitivity                 • Send paper comments in triplicate                    Categories and Establish the
                                                    on the part of BDs with order flow, since               to Secretary, Securities and Exchange                     Securities Trader and Securities Trader
                                                    they may readily reduce costs by                        Commission, 100 F Street NE.,                             Principal Registration Categories
                                                    directing orders toward the lowest-cost                 Washington, DC 20549–1090.
                                                                                                                                                                      December 22, 2015.
                                                    trading venues. A BD that shifted its                   All submissions should refer to File                         Pursuant to Section 19(b)(1) of the
                                                    order flow from one platform to another                 Number SR–NASDAQ–2015–152. This                           Securities Exchange Act of 1934
                                                    in response to order execution price                    file number should be included on the                     (‘‘Act’’),1 and Rule 19b–4 thereunder,2
                                                    differentials would both reduce the                     subject line if email is used. To help the                notice is hereby given that on December
                                                    value of that platform’s market data and                Commission process and review your                        14, 2015, BOX Options Exchange LLC
                                                    reduce its own need to consume data                     comments more efficiently, please use                     (the ‘‘Exchange’’) filed with the
                                                    from the disfavored platform. If a                      only one method. The Commission will                      Securities and Exchange Commission
                                                    platform increases its market data fees,                post all comments on the Commission’s                     (‘‘Commission’’) the proposed rule
                                                    the change will affect the overall cost of              Internet Web site (http://www.sec.gov/                    change as described in Items I, II, and
                                                    doing business with the platform, and                   rules/sro.shtml). Copies of the                           III below, of which Items I and II have
                                                    affected BDs will assess whether they                   submission, all subsequent                                been prepared by the self-regulatory
                                                    can lower their trading costs by                        amendments, all written statements                        organization. The Commission is
                                                    directing orders elsewhere and thereby                  with respect to the proposed rule                         publishing this notice to solicit
                                                    lessening the need for the more                         change that are filed with the                            comments on the proposed rule from
                                                    expensive data.                                         Commission, and all written                               interested persons.
                                                                                                            communications relating to the
                                                    C. Self-Regulatory Organization’s                       proposed rule change between the                          I. Self-Regulatory Organization’s
                                                    Statement on Comments on the                                                                                      Statement of the Terms of Substance of
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                                                                                                            Commission and any person, other than
                                                    Proposed Rule Change Received From                      those that may be withheld from the                       the Proposed Rule Change
                                                    Members, Participants, or Others                        public in accordance with the                                The Exchange proposes to amend
                                                      Written comments were neither                         provisions of 5 U.S.C. 552, will be                       BOX Rule 2020 (Participant Eligibility
                                                    solicited nor received.                                 available for Web site viewing and                        and Registration) to replace the Limited
                                                                                                            printing in the Commission’s Public
                                                    10.6% of non-exchange share volume in Regulation        Reference Room, 100 F Street NE.,                           16 17 CFR 200.30–3(a)(12).
                                                                                                                                                                        1 15 U.S.C. 78s(b)(1).
                                                    NMS stocks that represented 3.8% of overall
                                                    volume.                                                   15 15   U.S.C. 78s(b)(3)(a)(ii). [sic]                    2 17 CFR 240.19b–4.




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Document Created: 2015-12-29 10:14:59
Document Modified: 2015-12-29 10:14:59
CategoryRegulatory Information
CollectionFederal Register
sudoc ClassAE 2.7:
GS 4.107:
AE 2.106:
PublisherOffice of the Federal Register, National Archives and Records Administration
SectionNotices
FR Citation80 FR 81387 

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